SORRENTO VALLEY, Calif., May 5, 2013 (GLOBE NEWSWIRE) -- iMatrix, an online marketing services provider, announced it has become an affiliate member of the Virginia Optometric Association and is providing online marketing resources and services to Virginia optometrists. The new VOA membership provides new options and educational web marketing resources to members of the VOA.
The core mission of the VOA is "improving the vision care and health of Virginians." The association is affiliated with the American Optometric Association, Inc. In addition to promoting vision care and the profession of Optometry, the VOA is committed to improving the educational and technological resources available to its members. The newly forged relationship with iMatrix is an opportunity for the VOA to provide members with access to resources and information regarding online marketing for optometrists.
The affiliate membership provides iMatrix with the opportunity to give back to optometrists. "We became a member of the VOA in order to make current online marketing resources and services readily available to Virginia optometrists. At iMatrix, we have been providing small, practice-based businesses with innovative online marketing solutions since 2002. The VOA is an excellent source for optometrists in Virginia to get tips on how to improve their practice and get Virginians the vision and health care they need," said Gwen Robinson, Manager of Marketing at iMatrix. With the recent addition of iMatrix as an affiliate member, VOA members have access to exclusive training, technical phone support, updated resources such as e-books and webinars, as well as one-on-one consultations with internet marketing specialists.
iMatrix has been designing and delivering online marketing services to small, practice-based businesses in the fields of chiropractic care, veterinary care, and acupuncture since 2002. In January of 2013, iMatrix launched dentistry and optometry online marketing solutions. iMatrix's online marketing solutions include an advanced SEO service, pay-per-click campaign management, video marketing, social media management, and websites designed for SEO.
According to Ms. Robinson, iMatrix stays ahead of industry changes and technological advances to ensure that the information and services they provide are current and timely. She indicated that they have a range of online marketing services for optometrists designed to meet the growing requirements of practices. These five services build upon each other and step up the marketing of an optometry practice as needs change. Ms. Robinson said iMatrix employs cutting-edge techniques to create comprehensive services. The techniques allow optometrists to improve visibility, connect with current patients, earn the trust of potential patients, increase conversions, and become a dominant force in their local area. "Each individual service calls on different areas online marketing, but has a similar goal: to increase the efficiency of optometry practice while getting measurable results," said Ms. Robinson.
iMatrix empowers businesses to succeed with a suite of web marketing services. For more information, please visit http://www.imatrix.com or call 1-800-IMATRIX.