Premier Sponsor, The TAS Group, to Deliver Keynote at Sales 2.0 Conference in Boston

SEATTLE, WA--(Marketwired - Jul 11, 2013) - The TAS Group, the world leader in intelligent sales methodology and sales performance automation, announced today that Jim Crisera, President of The TAS Group, will keynote at the Sales 2.0 Conference on Monday, July 15, 2013 in Boston. Crisera will present "Predict & Manage Sales Success Using Smart Sales Analytics" as part of the one-day event, providing B2B sales, marketing and operation leaders with proven tactics for optimizing sales processes and results. Crisera will also demonstrate how to apply scorecards to align, motivate and manage sales performance.

"Only 46 percent of sales reps believe their pipeline gives them an accurate picture of future business," said Jim Crisera, President, The TAS Group. "The combination of data visualization with the sales metrics that matter is key to delivering pipeline, forecast and revenue insight."

The TAS Group helps sales professionals increase their sales velocity through a unique combination of TAS sales methodology and Dealmaker® smart software, built 100% native on the Salesforce Platform. Dealmaker® Smart Sales Analytics, part of the Dealmaker suite of sales enablement software apps, enables users to visualize sales metrics to deliver pipeline, forecast and revenue insights by:

• Using scorecards to align, motivate and measure individual team members against peer group goals, averages and top performers
• Accessing pipeline health to monitor growth trends and qualified leads that are not being followed up
• Uncovering what changed in the pipeline to gain insight into activities around an opportunity within a given time period
• Comparing sales cycle stage duration of won deals with lost deals to discover win/loss profile per stage
• Creating Team Views to manage team forecasts, estimate deals and identify risks

The Sales 2.0 Conference will be held Monday, July 15 at the InterContinental Hotel in Boston. 

About The TAS Group 

The TAS Group helps sales professionals increase their sales velocity. Using TAS sales methodology and Dealmaker® smart software, companies find more deals, increase win rates, grow deal values and shorten sales cycles. Dealmaker sales performance automation software drives revenue growth for businesses worldwide, including market leaders such as Hewlett-Packard, Autodesk, Xerox, Unisys and Alcatel Lucent.

Dealmaker delivers real-time opportunity and account management, intelligent deal coaching, accurate sales forecasts, smart playbooks, self-paced learning, and predictive analytics, resulting in measurable sales growth. According to the Aberdeen Group, customers of The TAS Group realize 21 percent greater attainment of sales quotas.

For additional information visit The TAS Group Website.