Lars-Johan Strand – new Marketing Director of Clas Ohlson

Clas Ohlson has appointed Lars-Johan Strand as its new Marketing Director
responsible for marketing communications and customer service. The position is
part of Clas Ohlson’s senior management. Strand joins Clas Ohlson from Stadium,
where he has been Marketing Director since 2008.
“We are delighted to welcome Lars-Johan to Clas Ohlson. With his broad
international experience in the retail sector and marketing, Lars-Johan will be
able to contribute significantly to our efforts to develop and integrate our
customer communications and customer services through our various sales
channels”, explains Klas Balkow, President and CEO of Clas Ohlson.

Lars-Johan Strand has extensive experience of international marketing, business
development, brand management and e-commerce from various managerial and expert
positions held in companies such as Stadium and H&M.

“I am looking forward to contributing and developing one of Sweden’s strongest
brands and retail concepts. The company has a distinct vision to expand
internationally and to broaden its offering to new customer and market segments,
and it will be immensely rewarding to join them on this journey,” comments
Strand, the incoming Marketing Director of Clas Ohlson.

Strand will assume his new position no later than on 1 Jan 2014.

For further information, contact:

Klas Balkow, President and CEO
Tel: +46 (0)247-447 55

or

Lars-Johan Strand, new Marketing Director
Tel: +46 (0)70 491 44 00
About Clas Ohlson
Clas Ohlson was founded in 1918 as a mail order business based in Insjön,
Dalarna, Sweden. Today, the company has 178 stores in four countries and sales
via the Internet, mail order, telephone and social media. Clas Ohlson helps its
customers solve everyday practical problems with a range of affordable products
in the five product areas: Hardware, Electrical, Home Multimedia and Leisure
categories. The company is listed on the OMX Nordic Exchange and has
approximately 4,000 employees. For further information about Clas Ohlson, visit
http://about.clasohlson.com (financial information) or
http://www.clasohlson.com  (e-commerce).