Embedded Birst BI Platform Serves as Basis for New CNET Content Solutions Analytics Suite

SAN FRANCISCO, CA--(Marketwired - Oct 1, 2013) - Birst Inc., the leader in Cloud BI, today announced that it has embedded its business intelligence (BI) platform within CNET Content Solutions' (CCS) applications, which will provide a comprehensive analytics suite that tracks and evaluates the impact of CCS' broad range of online content delivery services.

"Traditional, 'big BI' software solutions are anything but agile. Consequently, they're almost impossible to modify without help from IT," said Brad Peters, CEO of Birst. "In contrast, our cloud-based solution delivers the advanced functionality of traditional solutions, but with the addition of unprecedented self-service capabilities and ease of use. We're offering a revolutionary alternative that not only unburdens IT departments, but also allows organizations to quickly provide their customers with the up-to-date information they need."

Birst's industry-leading technology delivers advanced dimensional analysis that identifies relationships between variables, instead of providing basic web usage data alone. With its extensive functionality and intuitive online dashboards, Birst quickly processes vast amounts of data, pulls the elements that are meaningful, and provides fast, easy access to actionable analytics. Leveraging this information, CCS' clients are able to make decisions that further optimize the impact of their product-related content.

"We have built a solid reputation in delivering independent product information to our customers and one of our top priorities is to offer cost-effective and prompt time-to-market solutions," said Kevin Hodgkins, Director of Software Engineering, CNET Content Solutions. "One of the most time-intensive processes is to create and publish models and reports. We needed a solution that would drastically reduce report development time so we can quickly pilot new report models and secure new business."

As a global leader in product content aggregation and syndication, CNET Content Solutions empowers businesses of all sizes with product content and solutions for their websites. CCS services are utilized by the top brands in the Information Technology (IT), Consumer Electronics (CE), White Goods, and Office Supplies industries across multiple markets and languages.

About Birst
 Birst is the only enterprise-caliber Business Intelligence platform born in the cloud. Less costly and more agile than Legacy BI and more powerful than Data Discovery, Birst is engineered with an automated data warehouse and rich, visual analytics, to give meaning to data -- all types and sizes. Coupled with the agility of the Cloud, Birst gives business teams the ability to solve real problems. Fast. Find out why Gartner named Birst a Challenger in its most recent BI Magic Quadrant and why more than a thousand businesses rely on Birst for their analytic needs. Learn to think fast at www.birst.com and join the conversation @birstbi.