ADLPartner: €82.1 MILLION IN NET SALES AT 30 SEPTEMBER 2013
Quarterly business trends
| At 30 September | 2013 | 2012 | Change |
| Gross sales volume (€ million) | 198.6 | 204.6 | -2.9% |
| 1st quarter | 70.4 | 74.5 | -5.5% |
| 2nd quarter | 64.7 | 66.5 | -2.7% |
| 3rd quarter | 63.5 | 63.6 | -0.2% |
| Net sales (€ million) | 82.1 | 84.1 | -2.4% |
| 1st quarter | 29.2 | 30.8 | -5.2% |
| 2nd quarter | 26.3 | 26.6 | -1.1% |
| 3rd quarter | 26.6 | 26.7 | -0.4% |
The third quarter's performance reflects the Group's good level of resilience faced with an unfavorable economic environment.
Developments for each region
| At 30 September | 2013 | 2012 | Change | |
| Active open-ended subscriptions (units) | 3,004,071 | 3,120,770 | -3.7% | |
| France | 2,829,047 | 2,922,268 | -3.2% | |
| Spain | 175,024 | 198,502 | -11.2% | |
| Gross sales volume (€ million) | 198.6 | 204.6 | -2.9% | |
| France | 192.5 | 198.6 | -3.1% | |
| Spain | 6.1 | 6.0 | +1.7% | |
| Net sales (€ million) | 82.1 | 84.1 | -2.4% | |
| France | 78.8 | 81.3 | -3.1% | |
| Spain | 3.3 | 2.8 | +17.9% | |
Change in the product mix
| At 30 September | 2013 | 2012 | Change |
| Gross sales volume (€ million) | 198.6 | 204.6 | -2.9% |
| Open-ended subscriptions | 145.8 | 149.8 | -2.7% |
| Fixed-term subscriptions | 30.4 | 32.4 | -6.2% |
| Books, merchandise, audio and video | 19.2 | 20.4 | -5.9% |
| Other | 3.2 | 2.0 | +60.0% |
| Net sales (€ million) | 82.1 | 84.1 | -2.4% |
| Open-ended subscriptions | 49.9 | 50.5 | -1.2% |
| Fixed-term subscriptions | 13.3 | 14.6 | -8.9% |
| Books, merchandise, audio and video | 16.1 | 17.3 | -6.9% |
| Other | 2.7 | 1.7 | +58.9% |
The open-ended subscription range recorded a solid level of business, buoyed by the optimization of prospecting campaigns. Alongside this, ADLPartner has supported the development of its new digital marketing activities, with promising progress made, particularly in Spain.
Outlook
ADLPartner expects its commercial indicators to remain volatile over the short term. To improve its potential for growth and profitability over the medium and long term, ADLPartner is implementing a strategy to further strengthen and capitalize on its know-how in order to step up its development on new media.
Next date: 2013 net sales on 30 January 2014 (after close of trading)
Company information
As a specialist in relational marketing, ADLPartner designs, markets and implements customer relation management and loyalty services on its own behalf or on behalf of its major partners (banks, retailers, services, e-commerce, etc.).
Contacts
| ADLPartner Investor Relations & Financial Information relations.investisseurs@adlpartner.fr tel: +33 1 41 58 72 03 | Calyptus Cyril Combe cyril.combe@calyptus.net tel: +33 1 53 65 68 68 |
ADLPartner is listed on NYSE-Euronext Paris - Compartment C
ISIN: FR0000062978-ALP - Bloomberg: ALP:FP - Reuters: ALDP.PA
www.adlpartner.com
[i] Gross sales volume represents the value of subscriptions and other products sold.
[ii] Net sales (determined in line with the French professional status for subscription sales) only include the amount of compensation paid by magazine publishers; for subscription sales, net sales therefore correspond to a gross margin, deducting the cost of magazines sold from the amount of sales recorded.
