Silverline Further Invests in Healthcare, Appoints New Healthcare Practice Director

NEW YORK, NY--(Marketwired - March 20, 2014) - Silverline, a CRM consulting firm headquartered in New York City, continues to expand its footprint in the Healthcare and Life Sciences industry by welcoming Matt Gretczko as Silverline's Healthcare Practice Director.

Matt joins Silverline with a strong background in both Healthcare and Technology having previously served as a senior leader within a healthcare focused management consulting firm. After spending several years successfully leading client engagements and helping to develop a managed services startup, Matt then maintained an executive role for a technology-enabled solutions company, both solving niche issues within the Healthcare and Life Sciences marketplace.

"We are very excited to welcome Matt to our team," said Gireesh Sonnad, Partner and Co-Founder, Silverline. "Matt brings years of experience helping Healthcare and Life Sciences organizations meet their demands through innovative technology solutions. We are fortunate to have his experience as we realize our vision of bringing unique cloud solutions to the Healthcare and Life Sciences industry."

Healthcare is at a critical stage in which technology investments are necessary to promote business strategy and be optimized to deliver security, flexibility, adaptability, and reliability. As regulatory changes, new delivery and payment models, and cost containment foster in a new operating environment, it is important for leading-edge Healthcare and Life Science organizations to have the proper platform to succeed. This appointment demonstrates Silverline's commitment to provide even more value to their clients by delivering robust, customized solutions to meet these challenges.

About Silverline
Silverline is a salesforce.com Gold Cloud Alliance Partner headquartered in New York City focused exclusively on the end-to-end deployment of salesforce.com and associated third party applications. Silverline's results-driven methodology leverages best practices developed over 700 deployments, with expertise in Financial Services and Healthcare. Silverline also offers a suite of popular AppExchange applications, including the best-selling CalendarAnything, Visual Relationship Mapping, and The WaterCooler: A Social Intranet Application. For more information visit: www.silverlinecrm.com.