Houston and New York Dermatologist Discusses Allergan's JUVEDERM VOLUMA XC and Volume Loss in the Cheeks

HOUSTON, TX--(Marketwired - Jun 5, 2014) - Dr. Paul M. Friedman, a board-certified dermatologist in Houston and New York, has added JUVÉDERM VOLUMA™ XC to his line of non-surgical injectable procedures. As the first and only U.S. Food and Drug Administration-approved filler for correcting age-related volume loss, JUVÉDERM VOLUMA™ XC specifically restores fullness to the cheeks and midfacial area for patients age 21 and over. Dr. Friedman says he is pleased to offer patients the injectable gel treatment as another aesthetic option to help achieve a more youthful, refreshed appearance.

In a recent blog post titled, "Key Benefits of JUVÉDERM VOLUMA™ XC," Dr. Friedman says that one of the most appealing characteristics of JUVÉDERM VOLUMA™ XC is its longevity. Although the product is composed of hyaluronic acid (HA) (similar to other fillers), it's made of a thicker injectable substance, which causes it to degrade more slowly. In many cases and with optimal treatment, JUVÉDERM VOLUMA™ XC can last up to 24 months, says Dr. Friedman. He notes that, for patients seeking to enhance their facial contours and achieve an overall softer, more supple appearance, JUVÉDERM VOLUMA™ XC can serve as an effective solution.

The product is uniquely formulated to restore volume to all three areas of the cheek, which include the apex, apple, and hollow. Since JUVÉDERM VOLUMA™ XC is designed for a deep level of injection, the filler also contains .3 percent Lidocaine, a local anesthetic, to help minimize discomfort during the procedure.

Ultimately, Dr. Friedman says that in addition to its long-lasting effects, JUVÉDERM VOLUMA™ XC makes an appealing option because of a number of distinct benefits, including its ability to achieve:

• Results that are typically noticeable immediately after treatment
• Smooth results that often look and feel natural
• Enhanced fullness to cheeks and cheekbone region
• Diminished lines and wrinkles in the midface

The new injectable is available at the Dermatology Laser & Surgery Center, located in Houston and New York City. Dr. Friedman says that he is looking forward to offering JUVÉDERM VOLUMA™ in addition to his practice's comprehensive selection of other injectables, such BOTOX® Cosmetic, BELOTERO BALANCE®, and Restylane®, in order to provide patients with a better opportunity to find the right solution for their aesthetic needs.

About Paul M. Friedman, MD
Dr. Paul M. Friedman is certified by the American Board of Dermatology and is the Director of Dermatology & Laser Surgery Center of Houston, Texas and New York City, New York. Upon earning his medical degree, Dr. Friedman went on to complete his fellowship in dermatologic laser surgery, Mohs micrographic surgery, and cutaneous oncology at the Laser & Skin Surgery Center of New York. Dr. Friedman is the co-author of "Beautiful Skin Revealed: The Ultimate Guide to Better Skin," co-editor of the textbook "Laser & Light Source Treatments For The Skin," and serves as a Clinical Assistant Professor at the University of Texas Medical School, Department of Dermatology, and as a Clinical Assistant Professor of Dermatology at Weill Cornell Medical College, The Methodist Hospital. Dr. Friedman is available for interview upon request.

To learn more about Dr. Friedman and the Dermatology & Laser Surgery Center, please visit dermlasersurgery.com and facebook.com/paulmfriedmanmd.