SALT LAKE CITY, Jan. 13, 2016 (GLOBE NEWSWIRE) -- Park City Group (NASDAQ:PCYG), a cloud-based software company that uses big data management to help retailers and their suppliers ‘Sell more, Stock less and See everything’, reports a national cookie & cracker maker improved sales trend 22% at a large, regional retailer by using Park City Group’s Visibility & Analytics solution. The sales increases were driven by a reduction in out-of-stocks, optimization in service levels and adjustments to assortment that more effectively met shopper demand and ensured product freshness.
The achievement resulted from leveraging PCG’s Visibility & Analytics to pinpoint underperforming items at the chain’s highest volume stores and providing insights on the root cause. This helped the cookie & cracker maker quickly identify opportunities for improvement in product assortment, replenishment, merchandising frequency and promotional spending. After improving sales in the highest volume stores, learnings were re-applied throughout the rest of the chain.
“Visibility is the key to effective merchandising,” said Randall K. Fields, CEO of Park City Group. “It’s a win-win as the supplier and retailer can achieve higher sales and fewer product returns, and the consumer receives fresher product on the shelf where and when they want it.”
About Park City Group
Park City Group (NASDAQ:PCYG) is a Software-as-a-Service ("SaaS") provider that brings unique visibility to the consumer goods supply chain, delivering actionable information to ensure products are available when and where consumers demand them, helping retailers and suppliers to ‘Sell More, Stock Less, and See Everything’. Park City Group’s technology also assists all participants in the food and drug supply chains to comply with food and drug safety regulations through the Company’s ReposiTrak subsidiary. More information is available at www.parkcitygroup.com and www.repositrak.com.