WINOOSKI, Vt., March 17, 2016 (GLOBE NEWSWIRE) -- MyWebGrocer, the leading provider of eCommerce and digital marketing solutions to grocery retailers and consumer packaged goods (CPG) brands, announced today that it has been named to the 2016 Gartner Magic Quadrant for Digital Commerce as the only platform to solely support solutions for the grocery industry.
MyWebGrocer (MWG) is listed as one of 21 players within the digital commerce industry that meet Gartner’s rigorous qualification criteria for inclusion in the annual report. MWG’s complete Digital Experience Platform draws upon the company’s 16-year heritage in the space and currently supports more than 1.5 billion online grocery transactions across 130 grocery retailers. This end-to-end digital ecosystem includes core eCommerce, order management, product catalog, in-store picking software and a wide range of digital marketing services that enable retail grocers and CPG brands to deepen the levels of customer engagement with today’s omni-channel consumers.
According to the report, “by 2018, more than 50 percent of commerce sites will integrate technologies from more than 15 vendors to deliver a digital customer experience.” Digital companies will seek both core digital commerce platforms and specifically focused solutions – pointing to an increased need for providers with a deep understanding of the space.
“Grocery eCommerce has come of age and we believe that with more experience in grocery and CPG than any other eCommerce provider, MWG’s presence within this year’s Magic Quadrant report is a testament to Gartner’s call for solutions providers to embrace vertical expertise and focus,” said Eric Healy, President of MyWebGrocer. “Online grocery is undergoing a significant transformation as consumers have come to expect to either replicate or enhance their retail shopping experiences across multiple touchpoints - in-store, digital and mobile. MWG deeply understands this industry and offers the full suite of specific technology and services grocers need to deliver truly personalized, omni-channel experiences - from the first time that consumers shop online to the manner in which they are rewarded for their ongoing loyalty and patronage.”
In addition to its Digital Experience Platform product, MWG provides marketing and professional services, including access to a digital media network of CPG advertisers, advertising content creation, personalization, data analytics, business consulting, and product catalog curation. While the company’s core heritage and customer base currently resides in North America, it is aggressively expanding capabilities globally, which will be partially supported by way of the company’s 65 person Dublin office.
“As eCommerce continues to mature as a category it is more important than ever for businesses to recognize that eCommerce platforms are not a one-size-fits all solution,” added Healy. “Businesses across industries need to lean on solutions with proven, specific expertise in their industry.”
To learn more about MyWebGrocer, or to view the full report, visit http://pages.mywebgrocer.com/MagicQuadrant.html.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
About MyWebGrocer
MyWebGrocer offers the only complete Digital Experience Platform for grocers and Consumer Packaged Goods brands. The platform powers every interaction to attract, engage, transact with and retain grocery shoppers through digital offerings ranging from planning and shopping platforms to mobile and social tools. The company also offers opportunities for consumer packaged goods brands looking to reach consumers with relevant advertising, promotions and offers throughout their grocery path to purchase.
Founded in 1999, MyWebGrocer manages digital solutions for more than 130 retailers across the globe, representing more than 10,000 stores, and 500+ major consumer packaged goods brands. For more information, please visit www.MyWebGrocer.com, and connect with us on LinkedIn and Twitter.