Founder of Kayak and Travelocity to Talk Innovation With South Florida IMA

FORT LAUDERDALE, FL--(Marketwired - May 12, 2016) - Every business needs to stay ahead of the innovation curve, but where to start? The South Florida Interactive Marketing Association will host travel technology guru and innovation advocate, Terry B. Jones, at its June monthly educational meeting to share simple, but powerful steps companies can take to establish a culture open to change and dedicated to innovation.

Using stories from personal and professional experiences, Jones will demonstrate the following:

• How to create innovative teams
• How to generate and select the best innovative ideas
• How to build a culture of innovation

Business leaders will walk away with step-by-step lessons they can use immediately in their organizations.

Best known for founding Travelocity.com and serving as founding chairman of Kayak.com, Terry Jones has become a powerful voice in the world of entrepreneurship. His career path has established him as a thought leader on innovation in our increasingly digital world. Today, he is the chairman and co-founder of WayBlazer and managing principal of ON Inc., a consultancy he founded to help companies in their transition to the digital economy.

The talk on innovation takes place on Thursday, June 9, at the NSU Art Museum in Lauderdale. Networking begins at 6:00 p.m., followed by the presentation at 7:30 p.m. The event is free for South Florida IMA members. Non-members pay $39 in advance, $49 at the door. For this evening only, attendees who join the South Florida IMA at the event will receive an additional three months of membership. In addition, the NSU Art Museum will grant free access to a current exhibition by photographer, Chuck Close, one of the most important figures in contemporary art. To learn more about Terry Jones and South Florida IMA, and to register, visit https://www.sfima.com/event/innovation/.

The South Florida IMA is dedicated to educational excellence and expertise in digital marketing. The organization serves as the primary interactive voice in South Florida offering lifelong learning, top-notch networking and professional growth opportunities to marketers in Broward, Miami-Dade and Palm Beach County. @SFIMA