Trainerize Integrates With Fitbit to Improve Personal Training Experience

VANCOUVER, BC--(Marketwired - May 16, 2016) -  Trainerize, the company creating a digital bridge between fitness trainers and their clients, today announces its integration with Fitbit, creators of the popular activity trackers, to improve the personal training experience. Trainerize's trainers can seamlessly integrate their clients' Fitbit data, including body weight, body fat and resting heart rate, into the Trainerize platform to provide enhanced fitness training and nutritional guidance programs.

"Millions of people wear their Fitbits all day, every day," said Sharad Mohan, CEO of Trainerize. "By granting personal trainers access to the activity tracker's data, trainers can hold their clients accountable for exercise and diet goals and motivate them to stick to their plans around the clock. Having access to this information helps trainers and their clients maximize their Fitbit data for an overall healthier lifestyle."

More than 25,000 personal trainers and fitness studios use Trainerize to build online training plans, send homework and deliver meal plans to clients. Trainers can easily access client profiles, consultation forms and notes specific to each client, resulting in improved client retention. The platform also includes a mobile app where clients can view meal plans, log workouts and track progress by uploading photos and body statistics. By integrating with Fitbit, trainers can sync their clients' data from both platforms, allowing them to better manage nearly every aspect of their exercise and meal plans, even when they are not physically in the gym together.

"The use of activity trackers and wearables in the fitness space has become increasingly popular over the past few years," said Mohan. "We began by digitizing the way personal trainers manage their clients. Fitbit is the first wearable we've integrated with and one of many steps we're taking to help trainers stay up to speed with technology's influence on fitness and health."

Trainerize is helping trainers and fitness studios grow their businesses and reach more clients with online personal training, meal planning, in-app communication and workout tracking. Trainerize is currently in the Fitbit Beta program. The company will launch the full Fitbit integration, which will include workout and step tracking, in Q4 of 2016. For more information, visit www.trainerize.com.