The video commerce company participates in the annual star-studded event
MINNEAPOLIS, May 04, 2017 (GLOBE NEWSWIRE) -- Evine Live Inc. (“Evine”) (NASDAQ:EVLV), a multiplatform video commerce company (evine.com), today announced that it will support the 24th annual Race to Erase MS Gala on May 5, held at The Beverly Hilton in Los Angeles. A platinum sponsor of the star-studded gala, Evine is making a financial donation as well as donating several auction items to help raise funds in the fight against multiple sclerosis (MS), a disease that impacts over 2 million people worldwide. Following the gala event, Nancy Davis will appear live on Evine on May 19 - 21 with her signature “Peace & Love” branded product, including a co-branded timepiece created in partnership with Invicta, Evine’s best-selling watch brand.
“It is an honor for Evine to partner with Nancy Davis and the Race to Erase MS to help find a cure for multiple sclerosis,” said Bob Rosenblatt, Chief Executive Officer of Evine. “MS is a disease that impacts some of our closest vendors, investors and customers, and we are humbled to support such a worthy cause. I look forward to having the opportunity to demonstrate Evine’s ‘Be Good to Others’ mantra as we partner with Nancy to help support research toward eradicating this debilitating disease.”
The Race to Erase MS was founded by Davis in 1993 after being diagnosed with the disease. Since 1994, the foundation has raise more than $46 million in contributions. Funding research is the core focus of the foundation, with all funds raised supporting the Center Without Walls program, a nationwide collaboration of physicians and scientists all working to find a cure.
“When I was first diagnosed, there were no drugs on the market to help stop the progression of MS. Today, there are 15 FDA-approved drugs to treat the symptoms of MS, and the FDA recently approved Ocrevus, which helps people with relapsing remitting MS in addition to people with primary progressive MS,” said Nancy David, founder of Race to Erase MS and owner of Peace & Love Jewelry. “That progress gives me hope and makes me grateful for all the people and organizations who have supported the Race to Erase MS. Evine has been an amazing partner over the past two years. The company’s generosity and willingness to raise awareness and money for MS research keeps our hope for finding a cure alive.”
Happening on Friday, May 5, the 24th annual Race to Erase MS Gala is a star-studded event frequented by some of the biggest names in Hollywood. This year’s event will honor Jamie-Lynn Sigler, most notably known for her role as Meadow Soprano on HBO’s “The Sopranos,” with the 2017 Medal of Hope Award. Evine will send its own star-power, with host Heather Hall interviewing attendees on the red carpet along with Dr. Terry and Heather Dubrow as guests of honor.
In addition to the financial donation, Evine will also offer several auction items, including an “Evine Experience.” As part of the experience, the auction’s winner would receive a two-night travel package to Evine studios, including airfare and hotel for two. While at the studios, the winner would be given a backstage tour, the opportunity to pitch their product and a chance to sell a product live on Evine’s television network.
Invicta, Evine’s best-selling watch brand, has also created a timepiece especially for Davis’ foundation. Based on the popular Invicta Peace & Love watch released in early 2015, this year’s Invicta Peace & Love Lupah will be offered in both men’s and women’s styles and include six additional easy-to-change colorful straps. Each timepiece proudly displays Nancy Davis’s signature Peace & Love logo on its dial and comes packaged in a specially-designed gift box.
Returning to Evine May 19 at 8pm ET, May 20 at 1am, 3pm and 8pm ET, and May 21 throughout the day, Davis will present the co-branded watch and new pieces from her Peace & Love gemstone jewelry collection, including a white topaz and zircon adjustable bracelet, offered in 14 different styles.
For more information on the Race to Erase MS, visit www.erasems.org. To bid on the “Evine Experience,” visit http://bit.ly/2oMxhPK. For more information on Evine and to shop Davis’ full collection, go to www.evine.com/peaceandlove.
About Evine
Evine Live Inc. (NASDAQ:EVLV) operates Evine, a multiplatform video commerce company that offers a compelling mix of proprietary and name brands directly to consumers in an engaging and informative shopping experience via television, online and mobile. Evine reaches approximately 87 million cable and satellite television homes 24 hours a day with entertaining content in a comprehensive digital shopping experience.
About Race to Erase MS
Race to Erase MS is dedicated to the treatment and ultimate cure for MS. Funding research is the core focus of the foundation and significant strides have been made to find the cause and cure of this debilitating disease. At the event’s inception 24 years ago, the absence of medications and therapies encouraged its involvement; the Race has been instrumental in funding many pilot studies that have contributed to drugs now on the market and other very important therapies that are improving the lives of people suffering from MS.
All funds raised support the Center Without Walls program, a unique collaboration of the world’s leading MS research scientists currently representing Harvard, Yale, Cedars Sinai, University of Southern California, Oregon Health Science University, UC San Francisco and Johns Hopkins. This nationwide collaboration of physicians, scientists and clinicians are on the cutting-edge of innovative research and therapeutic approaches to treat MS. It is the hope of the Race to Erase MS that in addition to combating MS through research in a clinical environment, awareness will be created by educating the public about this mysterious disease.
Tickets to the 24th Annual Race to Erase MS Gala start at $1,000 and tables start at $10,000. To purchase tickets for the event, please contact info@erasems.org or (310) 440-4842.