SALT LAKE CITY, Sept. 06, 2017 (GLOBE NEWSWIRE) -- Sack Lunch Productions, Inc. (OTCMKTS:SAKL) announces revenue guidance on September sales to illustrate the effectiveness of its new marketing and operational strategies. Sack Lunch, through its wholly owned event companies, will recognize sales of at least $1.3M in tickets for events scheduled in September with over $1.2M tickets pre-sold as of the date of this release.
A video accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/760f283e-0bbf-4208-93ba-41a8c34950e1
Taylor Gourley, Co-Founder, commented, “The events being held in September are a model for what I am working on in 2018. By way of example, a single 2 night event is expected to generate nearly $1M in gross sales with over 25,000 participants. Another 2 days of events are on track to generate on average $200,000 per event. The cost on a per participant basis is far lower when we are able to attract a large number of participants to a few highly successful venues versus holding a larger number of events with lower participation per event.”
CEO of SAKL, Richard Surber, stated, “Throughout the year we have had a number of events sell out or otherwise post double digit percentage gains in attendance. I attribute the improvements to scaling our marketing efforts. In 2017, we nearly doubled the size of our in house social media team, as well as outsourced most of our digital marketing efforts to Cool Events. The increased attention to our marketing efforts continues to pay off. The next step in the process will be to expand into markets with larger population bases, which will allow the full potential of our model to be realized. Our team is now setting the stage for 2018.”
Witness The Dirty Dash™ experience at: https://www.youtube.com/watch?v=HE7WpK3oswo.
About Sack Lunch Productions, Inc.:
Sack Lunch Productions, Inc. (OTCMKTS:SAKL) is an entertainment company that operates and franchises action oriented events in the U.S. and internationally. SAKL's events include: Slide the City® (1,000 foot long water slide for families and kids), Color Me Rad® (5k color race), The Dirty Dash® (mud and obstacle run), The Lantern Fest® (night-time party with lantern lighting and launch) and Trike Riot®. Learn more about SAKL's operations at www.sacklunchproductions.com, www.slidethecity.com, www.thelanternfest.com, www.thedirtydash.com, www.colormerad.com, www.trikeriot.com, and www.green-endeavors.com.
SAKL strongly encourages the public to read the above information in conjunction with its reports filed at www.otcmarkets.com. The actual results that SAKL may achieve could differ materially from any forward-looking statements due to a number of risks and uncertainties, including but not limited to adverse weather conditions, equipment failure, state and local health code laws which may impact obtaining permits and other risks associated with judgment calls made by various government officials. Investors should not invest more than they can afford to lose.