OVERLAND PARK, Kan., June 14, 2018 (GLOBE NEWSWIRE) -- Sunlighten, a global wellness company and leader in the infrared sauna space for nearly 20 years, announced today a partnership with Nebraska Furniture Mart (NFM), owned by Warren Buffet’s Berkshire Hathaways. NFM is the largest home furnishing store in North America.
Sunlighten opened its showroom at NFM’s nearly two million square foot, Dallas store in early May. The company is selling its full-line of smart, sustainable, infrared saunas in DFW before discussing a larger rollout across NFM’s Midwest stores.
Sunlighten creates innovative, wellness products that empower clients to improve their lifestyle. The company’s infrared saunas – the mPulse 3-in-1®, Signature Far Infrared®, Community Far Infrared and the Solo System® Portable Infrared – offer a range of health benefits, including detoxification and pain relief and are clinically shown to reduce blood pressure and aid in waist reduction. Sunlighten is the only company with a patented, Solocarbon® heater, which emits the highest amount of near, mid and far infrared on the market.
“As we look to grow our wellness offerings at NFM, we are looking for products that offer real health benefits. Sunlighten was a pioneer in the infrared sauna space nearly 20 years ago and today their technology and quality continue to be the best in the market,” said Tony Arnold, Chief Marketing Officer at Nebraska Furniture Mart.
Sunlighten’s smart technology allows clients to truly customize their wellness experience. Using a touchscreen tablet, clients can select from one of six pre-set health programs or create their own. They can also watch their heart rate and calories burned in real-time, listen to music, and watch Netflix. The mPulse 3-in-1® also features cloud access, so clients can heat up their sauna from anywhere, at any time.
All Sunlighten saunas are made with environmentally friendly, socially-responsible, non-toxic materials – from the wood panels to the hardware.
To date, Sunlighten has tapped its network of sales reps, distributors and influential partners to reach consumers and businesses around the world. Sunlighten’s client list includes pro-athletes and teams, Olympic medalists, celebrities, doctors as well as spas and infrared sauna studios. The partnership with NFM opens up a new, sales channel for Sunlighten.
“Having a presence at Nebraska Furniture Mart allows us to connect with consumers in a very different way. Consumers can see our designs, quality and smart technology in person. But even more importantly, they will be engaging with the incredible NFM team who shares our company’s mission and offers unbelievable customer service,” said Connie Zack, Sunlighten's Co-Owner and Chief Sales Officer.
Sunlighten's in-home infrared saunas at NFM range from $1,899 to $9,999.
About Sunlighten
Sunlighten’s mission is to change the way the world thinks about wellness. Our wellness products and services empower clients to improve their lifestyle. And we are building a global community of businesses, consumers and trusted experts to support them every step of the way. Built with patented technology, Sunlighten’s infrared saunas offer a range of health benefits, including detoxification and pain relief and are clinically shown to reduce blood pressure and aid in waist reduction. Founded in 1999, we are headquartered in Overland Park, Kansas. For more information, visit www.sunlighten.com
About Nebraska Furniture Mart
Nebraska Furniture Mart was founded in 1937 in Omaha, Nebraska by Rose Blumkin in the basement of her husband’s pawnshop with a $500 investment. In 1983 investor Warren Buffett purchased a majority interest in Nebraska Furniture Mart and made it part of the Berkshire Hathaway family of companies. Today Nebraska Furniture Mart is the nation’s largest volume home furnishings retailer selling furniture, flooring, appliances, and electronics. Nebraska Furniture Mart currently has locations in Omaha, Nebraska, Des Moines, Iowa, Kansas City, Kansas and Dallas/Fort Worth, Texas. For more information on Nebraska Furniture Mart visit http://www.nfm.com.
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