REDWOOD CITY, Calif. and BRUSSELS, BELGIUM, Aug. 28, 2018 (GLOBE NEWSWIRE) -- Selligent Marketing Cloud, the B2C marketing automation company, today announced that it has been selected as the winner of the “Best B2C Marketing Automation Platform” award by MarTech Breakthrough, an independent organization that recognizes the top companies, technologies and products in the global marketing technology industry today.
The mission of the MarTech Breakthrough Awards is to honor excellence and recognize the innovation, hard work and success in a range of marketing, sales and advertising technology-related categories, including marketing automation, market research and customer experience, AdTech, SalesTech, marketing analytics, content and social marketing, mobile marketing and many more. This year’s program attracted more than 2,000 nominations from over 12 different countries around the world.
“In the world of B2C marketing, allowing marketers and brands to build relationships with consumers is a critical component of success, and one that has proven difficult with many of the marketing automation tools available today,” said James Johnson, Managing Director at MarTech Breakthrough. “Selligent’s focus on providing a solution designed for marketers to engage customers across all channels is powerful, and with their artificial intelligence engine, Selligent Cortex, the company is delivering a truly innovative platform. Congratulations to Selligent on their well-deserved 2018 MarTech Breakthrough Award.”
Built for the relationship marketer, Selligent Marketing Cloud leverages the best of AI and machine learning to seamlessly build, execute and manage multi-faceted campaigns across critical channels. And even with a fully-integrated and cohesive solution, Selligent Marketing Cloud’s extensible framework allows brands to easily connect to third party sources – providing a truly powerful and flexible platform for marketers.
“We are honored to be recognized with the 2018 MarTech Breakthrough Award, highlighting our team’s incredible work of delivering a truly sophisticated marketing automation platform to market,” said John Hernandez, CEO of Selligent Marketing Cloud. “Marketing has increasingly become a technology-powered discipline. Without automation, marketers spend a lot of time manually performing important but very repetitive tasks that do not contribute to building trust and lasting customer relationships. We are proud to work side-by-side with marketers and enable them to always deliver the best customer experience possible through Selligent Marketing Cloud.”
For more information, request a Selligent Marketing Cloud demo today.
About Selligent Marketing Cloud
Selligent Marketing Cloud is a marketing automation platform that enables B2C brands to engage consumers across all critical channels. Built for the relationship marketer, Selligent Marketing Cloud is the only marketing cloud built on a single code base, featuring artificial intelligence and a Customer Data Platform with a universal consumer profile at the core of every action.
More than 700 brands across retail, travel, automotive, publishing, and financial services rely on Selligent’s proven platform. With 10 offices across the United States and Europe and more than 50 agency partners, Selligent serves over 30 countries with local, personalized service. Learn more at www.selligent.com and connect with the team at Twitter, LinkedIn, and our blog.
About MarTech Breakthrough
Part of the Tech Breakthrough Awards organization, the MarTech Breakthrough Awards program is devoted to honoring excellence in marketing, ad and sales technology companies, products and people. The MarTech Breakthrough Awards provide a platform for public recognition around the achievements of breakthrough marketing technology companies and products in categories including marketing automation, AdTech, SalesTech, marketing analytics, CRM, content and social marketing, website, SEM, mobile marketing and more. For more information, visit http://martechbreakthrough.com/