LAS VEGAS, NV, Sept. 18, 2018 (GLOBE NEWSWIRE) -- via NEWMEDIAWIRE -- International Spirits and Beverage Group Inc. (OTCQB:ISBG) (“ISBG” or the “Company”), a top-tier brand incubator in the Global Wine & Spirits market, is excited to announce that its blockchain-based platform (“ISBG-Bengala Blockchain Project”) has signed a major agreement with Airtab®, an app that guides users to nearby experiences at trending restaurants, bars, and more.
The agreement provides a powerful expansion of the ISBG-Bengala Blockchain Project. The project has been focused on streamlining the logistics involved in the production and distribution of alcoholic beverages. WithAirtab, the project will offer an end-to-end solution that includes an engaging customer-facing platform and an unparalleled depth of reach and interaction with the wine, beer, and spirits end-market consumer through marketing, events, and experiences.
Airtab’s Founder and CEO, Dennis Cunningham, notes, “On any given night, Airtab users can be found sipping on a flight of craft cocktails prepared by expert mixologists, exploring a fresh restaurant concept, or being rewarded with a complimentary drink. Our app guides users to trending experiences, and through our proprietary Here-Now-Live™ auto check-in technology, we’ve created a real win-win. We have constructed a true social network, allowing our users to experience the excitement of ‘social drinking’ and explore the Here-Now-Live ecosystem, simultaneously increasing the visibility of participating locations. Restaurants and brands are thrilled with the raw insights and behavioral analytics that only an Airtab partnership can produce.”
Company management notes that Airtab is a natural use-case for the integration of the ISBG-Bengala Blockchain Project because of the potential volume of transactions that can be handled through the technology, and the unprecedented access the app provides. With the utilization of ISBG-Bengala blockchain integration, this process will now be secure and encrypted.
“The way that Amazon lets you explore a product before you buy it, Airtab lets you explore the scene before you go out,” states Cunningham. “This innovation will bring the blockchain process to the spirits industry for the first time and on a grand scale. We are quickly approaching the launch of something that will redefine how people redeem and share alcoholic beverages at drinking establishments worldwide.”
ABOUT ISBG-BENGALA BLOCKCHAIN PROJECT
TheProjectis a blockchain and Fintech company that represents the partnership between ISBG and Bengala Technologies LLC, (“Bengala”), a development firm that specializes in tailored technology solutions with an expertise in blockchain and distributed ledger technology. The platform consists of a marriage between the Internet-of-Things and the Blockchain to produce a comprehensive product management solution for the beverage industry. The company is creating a single, functionally-integrated, decentralized system designed to streamline all steps from farmer to bartop or countertop, including logistics and marketing.
ABOUT AIRTAB
Airtab®is a diversified, media-technology company and leading mobile social networking platform with users nationwide. Fueled by their proprietary Here-Now-Live™ technology, Airtab®uses cutting-edge promotional and data analytics reporting, driving real customers to trending bars, restaurants and hotels for complimentary beverages, while linking #SocialDrinkers together. The powerhouse Board of Directors includes a roster of influencers including Herb Baum, former CEO of Dial Corporation and President of Campbell’s Soup Company, Bernie Carballo, COO of Seagate Technology, Grant Haas of Haas-Portman Family Office and Robert Samuels, Co-Founder of Provident Jewelry. For more information visit airtabapp.com
ABOUT ISBG
ISBG is a Nevada-based alcoholic beverage company specializing in the development, marketing and global sales of innovative wine and spirits brands. The Company's expertise lies in the strategic development and aggressive early growth of its brands and establishing these brands as viable and profitable. ISBG intends to build its own brands while seeking out individual acquisition candidates to continue to develop its pipeline of new brands into the ISBG portfolio. For more information visit: www.isbg.global
FORWARD-LOOKING STATEMENTS
This press release may contain forward-looking statements that involve risks and uncertainties. These statements relate to future events or our future financial performance. In some cases, you can identify forward-looking statements by terminology including "could", "may", "will", "should", "expect", "plan", "anticipate", "believe", "estimate", "predict", "potential" and the negative of these terms or other comparable terminology. While these forward-looking statements, and any assumptions upon which they are based, are made in good faith and reflect our current judgment regarding the direction of our business, actual results will almost always vary, sometimes materially, from any estimates, predictions, projections, assumptions or other future performance suggested in this report. Except as required by applicable law, we do not intend to update any of the forward-looking statements so as to conform these statements to actual results. Investors should refer to the risks disclosed in the Company's reports filed from time to time with OTC Markets (www.otcmarkets.com).