New York, NY, July 11, 2019 (GLOBE NEWSWIRE) -- Zion Market Research has published a new report titled “Outdoor Clothing Market by Product Type (Top Wear, Bottom Wear, and Others), by Consumer Group (Men, Women, and Kids), and by Distribution Channel (Online, Large Format Stores, Specialty Stores, and Individual Retailers): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2018–2026”. According to the report, the global outdoor clothing market accounted for USD 12.72 billion in 2018 and is expected to reach around USD 19.45 billion by 2026, at a CAGR of around 5.45% between 2019 and 2026.
Outdoor clothing is mainly used for outdoor activities usually done by the health-conscious people who engage in regular exercising and individuals inclined toward sports. People’s active participation in various outdoor activities and raising awareness for fitness have provided various opportunities for the outdoor clothing market to grow both in versatility and functionality. The growing consumer health consciousness is the major driving factor of the global outdoor clothing market. Moreover, the rapid growth in product distribution on e-commerce websites is aiding this market. However, the increasing availability of counterfeit products at economical prices may restrain the outdoor clothing market globally. Alternatively, technological advancements by the integration of gadgets in apparels, not just to display performance but also to monitor heart rate and convert the physical motion and energy into power for running small electronic devices are expected to provide new growth opportunities for the key market players over the upcoming years.
Browse through 26 Tables & 54 Figures spread over 110 Pages and in-depth TOC on “Global Outdoor Clothing Market Size & Share 2018: Industry Trends, Segments, Growth, Analysis, and Forecast to 2026”.
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The outdoor clothing market is fragmented based on product type, consumer group, and distribution channel. By product type, the market includes top wear, bottom wear, and others. Outdoor clothing manufacturing companies are focusing on providing comfortable apparels to customers along with a proper microclimate maintained between the skin and the fabric. On the basis of the consumer group, the market includes men, women, and kids. The market has shifted its focus toward designing outdoor clothing for women, as women today across the globe are becoming more dedicated toward fitness and need outdoor clothing. Based on the distribution channel, the outdoor clothing market is categorized into large format stores, specialty stores, online, and individual retailers.
While offline stores have been one of the major reasons for the outdoor clothing market growth, the influx of e-commerce websites has a major role to play in recent years. The ease of convenience in browsing, selecting, and buying options provided by these e-commerce websites along with discounts is driving the online segment. These online stores sell the latest products that are available in the market at competitive prices and have, thus, become the most preferred distribution channel for buying outdoor clothing for the consumers.
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North America is one of the leading regions for the global outdoor clothing market, due to high per capita income and rising health-consciousness of the regional population. The North American consumers’ preference for quality products is increasing the demand for premium-priced outdoor clothing across the region. Moreover, the technological developments and a future of in-built gadgets in the clothing are also expected to drive the North American outdoor clothing market in the future.
The European outdoor clothing market is expected to show moderate growth in the upcoming years, due to the increasing government interest in influencing the regional women to participate in outdoor activities. The EOG member companies are steadily influencing women through their marketing activities and conducting tradeshow across the continent. Furthermore, the presence of several key players, such as Adidas and Puma that are headquartered in Europe, has further propelled the region’s outdoor clothing market.
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The Asia Pacific outdoor clothing market is expected to witness significant growth in the years ahead, owing to the growing product demand by the fitness inclined youth of the region and the rising inclination toward sports in emerging economies. Developing countries of China and India in the Asia Pacific region are expected to majorly drive market growth. The region’s outdoor clothing market in India and many other Asia Pacific countries have been a victim of counterfeit products. Though the low-income earning population has quality as their second priority, the premium-price ranged outdoor clothing still registered a rise due to rapid urbanization and need of quality products by people with a high disposable income.
The Latin American outdoor clothing market is expected to witness moderate growth over the forecast time period. Brazil is the major consumer of outdoor clothing in the region, owing to the large product demand. In addition, Latin America has many world-class destinations for outdoor activities, which makes it an attractive market for outdoor clothing companies. Since Latin American countries have a low per capita income, outdoor clothing with a lower price range saw a huge surge in demand.
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Some key participants of the global outdoor clothing market are Puma, Nike, Hugo Boss, Adidas, VF Corporation, Hanesbrands, Patagonia, Under Armour, Columbia Sportswear Company, and Mizuno Corporation.
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This report segments the global outdoor clothing market:
Global Outdoor Clothing Market: Product Type Analysis
- Top Wear
- Bottom Wear
- Others
Global Outdoor Clothing Market: Consumer Group Analysis
- Men
- Women
- Kids
Global Outdoor Clothing Market: Distribution Channel Analysis
- Online
- Large Format Stores
- Specialty Stores
- Individual Retailers
Global Outdoor Clothing Market: Regional Analysis
- North America
- The U.S.
- Europe
- UK
- France
- Germany
- Asia Pacific
- China
- Japan
- India
- Latin America
- Brazil
- The Middle East and Africa
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