New York, USA, Jan. 03, 2022 (GLOBE NEWSWIRE) -- According to a report published by Research Dive, the global healthcare gamification market is anticipated to generate a revenue of $47,281.5 million and grow at a CAGR of 11.9% during the forecast timeframe 2019-2026.
As per our analysts, with the rising digitalization, due to which a large number of people are getting more health-conscious by adopting digital wellness apps in their daily life, the market is predicted to witness remarkable growth during the analysis period. Besides, the growing usage of the technology in the healthcare sector with the increasing emergence of smartphones is predicted to bolster the growth of the healthcare gamification market over the forecast timeframe. Moreover, the increasing use of gamification for HIV awareness mostly in developing countries is predicted to foster the growth of the market during the estimated period. However, the improper use of these games and the high cost related to some of the games mats hinder the growth of the market over the analysis timeframe.
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Segments of the Healthcare Gamification Market
The report has divided the healthcare gamification market into segments based on game type, application, end-use, and region.
Game Type: Serious Games Sub-Segment to be Most Productive
The serious games sub-segment is anticipated to grow at a CAGR of 12.9% during the estimated timeframe. The use of serious games in meeting the qualitative requirement of the users at the time of diagnosing is the factor predicted to boost the growth of the healthcare gamification market sub-segment throughout the analysis timeframe.
Application: Prevention Application Sub-segment to be Most Profitable
The prevention application is predicted to rise at a CAGR of 13.4% during the forecast period and generate a revenue of $11,584.0 million. This is mainly due to the rising number of fitness-loving people. Moreover, the rising use of several apps which are used to compare the performance is expected to fortify the growth of the market sub-segment over the analysis period.
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End-Use: Enterprise-based Sub-Segment to be Most Lucrative
The enterprise-based sub-segment is expected to rise at a CAGR of 15.7% and is predicted to generate a revenue of $17,967.00 million over the analysis period. The enterprises are engaging employees with various online games and providing personalized feedback to millennials to keep them active are the factors predicted to amplify the growth of the healthcare gamification market sub-segment over the forecast period.
Region: Asia-Pacific Region to Have Wide Growth Opportunities
The Asia-Pacific region is projected to grow at a CAGR of 11.0% during the estimated timeframe. The increasing population and poor hospital availability are the major factors expected to upsurge the growth of the market throughout the analysis period.
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Key Players of the Healthcare Gamification Market
The major players of the healthcare gamification market include
- EveryMove
- Bunchball
- Akili Interactive Labs
- Microsoft
- Hubbub Health
- Mango Health
- Fitbit
- JawBone
- Ayogo Health
- Nike, and many more.
The players are mainly working on the development of new business strategies and tactics to procure the leading positions in the global industry. - Inquire to Get access for Detailed Top Companies Development Strategy Report
For instance, in July 2020, Brainlab is a German-based medical technology company, has obtained Level Ex, a leading provider of breathtaking video games for doctors enabling them to capture the challenges of practicing medicines. With this acquisition, Brainlab is aiming to expand its user base by utilizing the portfolio of the user base of Level Ex.
In addition, the report also summarizes other vital aspects including SWOT analysis, the financial performance of the key players, product portfolio, and the latest strategic developments.
Related Article Links:
- Healthcare Gamification: A Helping Hand for Achieving Your Fitness Goals
- Growing Acceptance for Fitness Apps with Gamification Features Seen as A Major Booster for Healthcare Gamification Market