NEW YORK, June 21, 2022 (GLOBE NEWSWIRE) -- IPG Health, home to the esteemed FCB Health and McCann Health agencies, is celebrating an incredible showing at Cannes Lions International Festival of Creativity with FCB Health Network achieving “Healthcare Network of the Year,” and McCann Health Network coming in second for an unprecendented one-two punch. In addition, IPG Health’s AREA 23 received the coveted “Healthcare Agency of the Year” medal. This is the third time FCB Health has secured this prestigious recognition and the second year in a row that AREA 23 claimed this distinguished prize. AREA 23 also took home the illustrious “Health Grand Prix for Good” for Lil Sugar, Master of Disguise, a campaign that exposes all of sugar’s disguises using rap, storytelling and gaming to make nutrition literacy fun for kids.
During day one of the Festival, agency unit McCann Health New Jersey won its first Cannes Lions, which included Silver and Bronze Lions for its House Rules campaign in the category of “Pharma – Regulated: Direct to Patient.” AREA 23 took home Gold, Silver and Bronze Lions for its Eyedar innovation in the category of “Pharma – Regulated.” AREA 23 extended its winning record, receiving Gold and Silver Lions for Lil Sugar, Master of Disguise for “Health & Wellness – Non-profit / Foundation-led Education & Awareness” and Bronze for The Unwearable Collection in the category of “Outdoor – Live Advertising and Events.”
“IPG Health’s tremendous wins across all of our agencies are a testament to the strength and power of our network, the creativity of our people, and our commitment to doing what’s right for our clients, their brands and our people,” said Dana Maiman, CEO of IPG Health. “The talented individuals at IPG Health are what make this network so unstoppable, and I’m incredibly proud of their dedication to creating transformational work that improves the lives of patients.”
The network’s haul on the first night of the festival included a remarkable 9 Lions, consisting of 1 Grand Prix, 2 Gold, 3 Silver and 3 Bronze. IPG Health celebrates these wins as it approaches its first anniversary as a new interconnected global network.
These accolades come on the heels of an impressive 2022 awards season for IPG Health, which included being named “Network of the Year” at both the Clio Health Awards and Manny Awards. The network’s AREA 23 was also crowned “Agency of the Year” at the Clio Health Awards, and took home “Most Admired Agency” and “Most Creative Agency” at the Manny Awards.
Please refer to the charts below for full information on IPG Health’s honors during the first day at Cannes Lions 2022:
Cannes Lions – Pharma Lions
| Award | Office | Campaign Title | Client/Brand | Category/Media |
| Gold | AREA 23, AN IPG HEALTH COMPANY | EYEDAR | HORIZON THERAPEUTICS | Pharma – Patient Engagment_Regulated_Film Craft: Script |
| Silver | MCCANN HEALTH NEW JERSEY, AN IPG HEALTH COMPANY | HOUSE RULES | EVOFEM | Pharma – Product or Service Promotion_Regulated_Direct to Patient_Film Craft: Use of Music/Sound Design |
| Silver | AREA 23, AN IPG HEALTH COMPANY | EYEDAR | HORIZON THERAPEUTICS | Pharma – Patient Engagment_Regulated_Film Craft: Production Design/Art Direction |
| Bronze | MCCANN HEALTH NEW JERSEY, AN IPG HEALTH COMPANY | HOUSE RULES | EVOFEM | Pharma – Product or Service Promotion_Regulated_Direct to Patient_Film Craft: Cinematography |
| Bronze | AREA 23, AN IPG HEALTH COMPANY | EYEDAR | HORIZON THERAPEUTICS | Pharma – Patient Engagment_Regulated_Film Craft: Use of Music/Sound Design |
Cannes Lions – Health & Wellness Lions
| Gold | AREA 23, AN IPG HEALTH COMPANY | LIL SUGAR— MASTER OF DISGUISE | HIP-HOP PUBLIC HEALTH (HHPH) | Health & Wellness – Health Awareness & AdvocacyNon-profit / Foundation-led Education & Awareness: Digital Craft |
| Silver | AREA 23, AN IPG HEALTH COMPANY | LIL SUGAR— MASTER OF DISGUISE | HIP-HOP PUBLIC HEALTH (HHPH) | Health & Wellness – Health Awareness & AdvocacyNon-profit / Foundation-led Education & Awareness: Film Craft: Use of Music/Sound Design |
Cannes Lions – Grand Prix for Good – Health
| Grand Prix for Good – Health | AREA 23, AN IPG HEALTH COMPANY | LIL SUGAR— MASTER OF DISGUISE | HIP-HOP PUBLIC HEALTH (HHPH) | Health & Wellness – Non-profit / Foundation-led Education & Awareness |
Cannes Lions – Outdoor Lions
| Bronze | AREA 23, AN IPG HEALTH COMPANY | THE UNWEARABLE COLLECTION | BOEHRINGER INGELHEIM | Outdoor – Ambient & Experiential_Live Advertising and Events |
About IPG Health
Home to FCB Health and McCann Health agencies, IPG Health is a global collective of the world’s most celebrated and awarded healthcare marketing agencies. We are 6,000+ people across six continents driven by a healthy obsession with creating novel marketing solutions, and harnessing creativity, technology, science and data to inspire behaviors that fuel better health. With 45+ agencies, including 18+ specialized units, our integrated approach to a broad range of communications capabilities ensures we can help clients improve outcomes and quality of life for healthcare audiences around the world. Our clients include the top 20 global pharmaceutical companies as well as countless startups, biotech companies, biopharma companies and a variety of life science companies. IPG Health was recognized as “Network of the Year” at the 2022 Manny Awards and the 2022 Clio Health Awards, and is part of the Interpublic Group of Companies (NYSE: IPG). Visit ipghealth.com to learn more.
Contact:
Chido Tsemunhu
718-500-0944
Chido.Tsemunhu@ipghealth.com
