Newark, Nov. 10, 2022 (GLOBE NEWSWIRE) -- According to The Brainy Insights, the packaged water market is growing at a CAGR of 6.5% from 2022-2030. The increasing demand for purified drinking water to ensure the safety of health is driving the market growth. The characteristics offered by packaged drinking water such as added electrolytes and pH balance have aroused consumer interest.
The lack of clean water availability and interrupted water supplies in countries such as Mexico, Colombia, and Peru has driven packaged water consumption. According to an article published by the Mexico News Daily, in September 2019, 8 out of every 10 Mexicans and 9 out of every 10 residents in Mexico City regularly consume packaged bottled water.
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The rising consumption of packaged water as an alternative to sodas, which are high in calories & sugar is also expected to propel the market growth. The increasing prevalence of obesity in countries like the US, Mexico, the UK, Australia, and Canada has influenced consumers to switch to drinks that are low in calorie and offers health benefits. Moreover, the rise in the spending capacity of consumers has led to an increased demand for premium bottled water in North America and Europe.
Purified water is the largest category of packaged water. It has been filtered to remove microbiological pathogens like bacteria and chemical pollutants like lead & copper. In countries like the US and Canada, tap water is also purified to ensure pure & filtered water to consumers. However, still, consumers in these countries prefer to buy packaged water for drinking purposes.
The demand for convenience and easy-to-carry packaging has been boosting the market for canned water. Many brands including Aquafina offers packaged water in both bottled and canned format. Moreover, product innovation in this segment is likely to fuel market growth. For instance, in September 2021, Volnaa launched packaged drinking water in cans in India, making it easier for consumers to drink while on the go. The cans are made from aluminum and are 100% recyclable.
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Key Players
1. Nestlé
2. PepsiCo
3. The Coca-Cola Company
4. National Beverage Corp.
5. Keurig Dr. Pepper Inc.
6. Tata Consumer Products
7. Danone
8. Primo Water Corporation
9. Saratoga Spring Water Co.
10. FIJI Water Company LLC
11. Gerolsteiner Brunnen GmbH & Co. KG
12. Hint Inc.
13. VOSS WATER
14. Nongfu Spring
Market Segmentation
• Product Insights
o Spring Water
o Purified Water
o Mineral Water
o Sparkling Water
o Others
• Packaging Insights
o Bottled
o Canned
o Others
• Distribution Channel Insights
o Off-trade
o On-trade
Regional Insights
o North America
US
Canada
Mexico
o Europe
France
Germany
UK
Italy
Spain
o Asia Pacific
China
India
Japan
Indonesia
Thailand
o Central & South America
Brazil
o Middle East & Africa
South Africa
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About the report:
The market is analyzed based on value (USD Billion). All the segments have been analyzed worldwide, regional, and country basis. The study includes the analysis of more than 30 countries for each part. The report analyzes driving factors, opportunities, restraints, and challenges for gaining critical insight into the market. The study includes porter's five forces model, attractiveness analysis, Product analysis, supply, and demand analysis, competitor position grid analysis, distribution, and marketing channels analysis.
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