Pune India, Jan. 16, 2023 (GLOBE NEWSWIRE) -- The market has been studied for the below mentioned-segmentation and regional analysis for North America, Europe, Asia, South America, and the Middle East and Africa. These are the key regions where the probiotic drinks market is operating and is predicted to expand soon. The manufacturers and suppliers involved in the probiotic drinks market are present across various countries in the above-mentioned regions.
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The report provides a detailed understanding of the market segments which have been formed by combining different prospects such as the type, distribution channel, and regions. Apart from this, the key driving factors, restraints, potential growth opportunities and market challenges are also discussed in the below paragraphs.
The significant players operating in the global probiotic drinks market are Yakult Honsha Co., Ltd., GCMMF (Amul), Danone S.A., NextFoods, PepsiCo, Bio-K Plus International Inc., Harmless Harvest, Lifeway Foods, Inc., Fonterra Co-operative Group, Chobani, LLC, Nestle SA among others. To achieve a substantial market share in the worldwide probiotic drinks market and strengthen their position, manufacturers are pursuing expansion methods such as current developments, mergers and acquisitions, product innovations, collaborations, and partnerships, joint ventures.
Probiotic drinks contain live bacteria which are good for the gut and initiate healthy digestion. As a result of regular consumption of probiotic drinks, you can improve your bowel movement and nutrient absorption. A probiotic liquid also helps to maintain or balance the microorganisms in the colon, which is important for preventing digestive disorders (GI). For those who suffer from gastrointestinal syndrome and diarrhoea, these probiotic beverages are proven to be beneficial. The demand for functional beverages is increasing rapidly as consumers increasingly care about their well-being and health. Therefore, key players are introducing practical nutrients and food supplements to complement these beverages. Due to the fact that probiotic beverages are beneficial to your health and are easily available in a variety of flavours, functional drink manufacturers are promoting these drinks. As consumers become increasingly health-conscious, they are looking for beverages that provide more than just quenching their thirst, which is driving the growth of functional food and beverage markets. A functional beverage like a probiotic drink can also help maintain the body's balance, including the gut, by providing additional nutritional benefits. Some of the factors such as the presence of alternatives in the market and the rising lactose intolerance population are hampering the market growth.
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Scope of Probiotics Drinks Market Report:
| Report Metric | Information |
| Study Period | 2022-2030 |
| Base Year | 2022 |
| Forecast Period | 2023-2030 |
| Market Share Unit | USD Billion |
| Segments Covered | Type, Distribution Channel, and Regions. |
| Regions Covered | North America, Europe, Asia-Pacific, South America, and Middle-East and Africa |
| Major Players | Yakult Honsha Co., Ltd., GCMMF (Amul), Danone S.A., NextFoods, PepsiCo, Bio-K Plus International Inc., Harmless Harvest, Lifeway Foods, Inc., Fonterra Co-operative Group, Chobani, LLC, Nestle SA, among others. |
Segmentation Analysis
Dairy-based is expected to be the fastest-growing segment in 2022.
The type segment is dairy-based, fruit-based, and others. The dairy-based segment is expected to witness the highest growth rate during the forecast period. Dairy products and probiotic drinks are particularly compatible, which is why probiotic drinks are often associated with fermented dairy drinks or yoghurt beverages. Several conventional or regional dairy-based drinks are growing in popularity around the world, which boosts the market's growth.
Online is expected to be the fastest-growing segment in 2022.
The distribution channel segment is offline and online. The online segment is expected to witness the highest growth rate during the forecast period. One of the world's most widely studied disorders is cancer. Its growth is due to the emergence of online merchants offering affordable prices, easy delivery and convenient payment methods. Additionally, the younger generation has become more familiar with and reliant on the internet and e-commerce. All these factors are responsible for the largest share of the online segment in the probiotic drinks market as compared to the offline segment.
Regional Analysis
The regional analysis provides a detailed perception of the key regions and the countries. Some of the key countries analyzed for the probiotic drinks market include the US, Canada, Mexico, Germany, France, the U.K., Italy, Spain, Russia, China, Japan, India, Brazil, Peru, UAE, South Africa, and Saudi Arabia.
The Asia Pacific region witnessed a major share. Rising demand from consumers is leading the growth of the market in the region. The presence of major key players and rising awareness about the benefits of probiotics drinks are contributing towards market growth. Moreover, the rapid growth of the health and wellness industry will create new opportunities for market growth.
Country Analysis
- Germany
Germany's probiotic drinks market size was valued at USD 0.14 billion in 2022 and is expected to reach USD 0.17 billion by 2030, at a CAGR of 2.8% from 2023 to 2030
Rising awareness among consumers, increasing cases of indigestion and the expanding middle class is boosting the growth of the market in the country.
- China
China’s probiotic drinks market size was valued at USD 0.27 billion in 2022 and is expected to reach USD 0.38 billion by 2030, at a CAGR of 4.4% from 2023 to 2030.
The International Probiotics Association (IPA) reports that China's market for probiotics is one of the most important in the world. Producers and suppliers have experienced significant growth in sales in China.
- India
India's probiotic drinks market size was valued at USD 0.22 billion in 2022 and is expected to reach USD 0.29 billion by 2030, at a CAGR of 3.6% from 2023 to 2030.
In order to provide a variety of drinkable probiotic yoghurts for different tastes, leading companies are investing a lot of money in research and development (R&D). In the nation, these yoghurt-based probiotic drinks are considered wholesome snacks as they contain a balanced source of proteins, minerals, and vitamins, and are considered nutritious snacks.
Covid-19 Impact
Covid-19 had a major impact on almost all industries, such as electronics, semiconductors, manufacturing, automobile, etc. However, several companies operating in the technology sector have seen increased revenue due to significant changes in consumer preferences toward technological services. In addition, the pandemic has led to significant growth in technology across developing and developed countries.
Furthermore, the growth of this market is mainly driven owing to the increased demand for probiotic drinks among consumers, as they became more aware of the health benefits associated with the product, propelling the growth of the market across the countries.
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