Dublin, Aug. 18, 2023 (GLOBE NEWSWIRE) -- The "Global Digital Video Ad Market 2023-2027" report has been added to ResearchAndMarkets.com's offering.
The report forecasts remarkable growth for the digital video ad market, projected to increase by USD 249.42 billion during 2022-2027, at an impressive CAGR of 37.19% during the forecast period.
Key Reasons to Purchase:
- Prime Market Drivers: The increased spending on online video and CTV advertising is identified as one of the prime reasons driving the digital video ad market growth during the next few years. Additionally, evolving modern consumer demographics and demands, along with a decline in offline ad spending, will lead to sizable demand in the market.
- Comprehensive Analysis: The report offers a holistic analysis, including market size, forecast, trends, growth drivers, challenges, and vendor analysis featuring around 25 prominent vendors.
- Market Segmentation: The market is segmented by end-user (Retail, Consumer goods and electronics, Media and entertainment, Automotive, and Others) and by type (Desktop and Mobile) to provide a comprehensive understanding of market dynamics.
- Geographic Landscape: The report covers key regions, including North America, APAC, Europe, South America, and the Middle East and Africa, offering insights into regional market trends.
- Upcoming Trends and Challenges: The report highlights forthcoming trends and challenges to help companies strategize and leverage growth opportunities.
The digital video ad market is driven by various factors, including growing in-app advertising, increasing penetration of mobile computing devices, and rising awareness about digital native advertising.
The "Global Digital Video Ad Market 2023-2027" report features a detailed vendor analysis and SWOT analysis of key players, empowering clients to improve their market positioning.
A selection of Companies mentioned in this report includes
- Advertise.com Inc.
- Alphabet Inc.
- ByteDance Ltd.
- Digital Turbine Inc.
- Kargo Global Inc.
- Longtail Ad Solutions Inc.
- Magnite Inc.
- MediaMath Inc.
- Meta Platforms Inc.
- Microsoft Corp.
- Pinterest Inc.
- PubMatic Inc.
- Snap Inc.
- Tencent Holdings Ltd.
- Tremor International Ltd
- Twitter Inc.
- Vdopia Inc.
- Verizon Communications Inc.
- Viant Technology LLC
- Vireo Video Inc.
Key Topics Covered:
1 Executive Summary
1.1 Market overview
2 Market Landscape
2.1 Market ecosystem
3 Market Sizing
3.1 Market definition
3.2 Market segment analysis
3.3 Market size 2022
3.4 Market outlook: Forecast for 2022-2027
4 Historic Market Size
4.1 Global digital video ad market 2017 - 2021
4.2 End-user Segment Analysis 2017 - 2021
4.3 Type Segment Analysis 2017 - 2021
4.4 Geography Segment Analysis 2017 - 2021
4.5 Country Segment Analysis 2017 - 2021
5 Five Forces Analysis
5.1 Five forces summary
5.2 Bargaining power of buyers
5.3 Bargaining power of suppliers
5.4 Threat of new entrants
5.5 Threat of substitutes
5.6 Threat of rivalry
5.7 Market condition
6 Market Segmentation by End-user
6.1 Market segments
6.2 Comparison by End-user
6.3 Retail - Market size and forecast 2022-2027
6.4 Consumer goods and electronics - Market size and forecast 2022-2027
6.5 Media and entertainment - Market size and forecast 2022-2027
6.6 Automotive - Market size and forecast 2022-2027
6.7 Others - Market size and forecast 2022-2027
6.8 Market opportunity by End-user
7 Market Segmentation by Type
7.1 Market segments
7.2 Comparison by Type
7.3 Desktop - Market size and forecast 2022-2027
7.4 Mobile - Market size and forecast 2022-2027
7.5 Market Opportunity by Type
8 Customer Landscape
8.1 Customer landscape overview
9 Geographic Landscape
9.1 Geographic segmentation
9.2 Geographic comparison
9.3 North America - Market size and forecast 2022-2027
9.4 APAC - Market size and forecast 2022-2027
9.5 Europe - Market size and forecast 2022-2027
9.6 South America - Market size and forecast 2022-2027
9.7 Middle East and Africa - Market size and forecast 2022-2027
9.8 US - Market size and forecast 2022-2027
9.9 China - Market size and forecast 2022-2027
9.10 UK - Market size and forecast 2022-2027
9.11 Germany - Market size and forecast 2022-2027
9.12 Japan - Market size and forecast 2022-2027
9.13 Market opportunity By Geographical Landscape
10 Drivers, Challenges, and Trends
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
10.4 Market trends
11 Vendor Landscape
11.1 Overview
For more information about this report visit https://www.researchandmarkets.com/r/bp8gnq
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