Newark, Oct. 23, 2023 (GLOBE NEWSWIRE) -- The Brainy Insights estimates that the USD 1.9 billion in 2022 global smart baby monitor market will reach USD 3.40 billion in 2032. The purpose of the smart baby monitors is to keep an eye on a child and, if feasible, establish a direct video connection with them. Parents use them to keep tabs on their child's whereabouts while they are gone. While some customers use these monitors to watch their kids on camera, others use them to hear noises from their baby's room. Supervisors of audio and video are employed to monitor the infants and kids. The market for smart baby monitors is growing rapidly globally due to the rise of digitalization and the expansion of the international electronics sector. Another significant concern is the increase in working women and dual-income households. Consumers' demand for wireless monitors has increased due to their easier design and connection than standard cable cameras.
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Report Coverage Details
| Report Coverage | Details |
| Forecast Period | 2023–2032 |
| Base Year | 2022 |
| Market Size in 2022 | USD 1.9 Billion |
| Market Size in 2032 | USD 3.40 Billion |
| CAGR | 6% |
| No. of Pages in Report | 110 |
| Segments Covered | Product Type, Distribution Channel |
| Drivers | Rising Women Professionals |
| Opportunities | Technological Advancements |
| Restraints | Rise of Infertility Rates |
Key Insight of the Global Smart Baby Monitor Market
North America will dominate the market during the forecast period.
North America dominates the market for smart baby monitors, and this trend is expected to continue. The tendency towards nuclear families, people's increasing purchasing power, and a growing awareness of the advantages of modern technologies are primarily responsible for this development. The expansion is also attributed to the advancement of these devices and a rise in private equity investment, especially in the electronics sector in developed countries like the US and Canada.
The video segment dominated the market, with a share of around 59% in 2022.
The product type segment is divided into audio and video. The video segment dominated the market, with a share of around 59% in 2022.
The retail stores segment dominated the market, with a market share of around 38% in 2022.
The distribution channel segment is divided into retail stores, supermarkets/hypermarkets, e-commerce, and speciality stores. The retail stores segment dominated the market, with a market share of around 38% in 2022.
Advancement in market
The medical technology company Masimo launched the US version of the Stork smart home baby monitoring device. The infant monitor system has several components, including Stork Vitals+ and Vitals, and is available in various configurations. A smartphone app, a boot with a sensor, and a video camera are all features of Stork Vitals+. Parents can now hear and converse with their newborns at night because of the high-resolution camera's superior night vision and two-way audio quality. Every part is connected to the Masimo Stork app, which lets parents see summaries of averages and trends and tracking data for their child. The Stork Vitals solution replaces the camera with a health hub for those who do not want live streaming or want to employ infant monitoring outside their house.
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Market Dynamics
Driver: increasing participation of women in the labour force.
As cities become more urbanised, consumer behaviours change, and gender stereotypes are eroded, empowering women professionals to pursue careers in various fields. Women's participation in the workforce has risen over time due to this tendency. Women spend much time on activities not often classified as economic activity worldwide. Therefore, female participation in the labour market tends to increase when the time cost of unpaid care work is reduced, shared equally with men, or made more compatible with market jobs. The number of women in society, especially new mothers, is increasing, and monitoring devices like smart baby monitors come with them.
Restraints: technical difficulties.
These devices are electronic and tend to falter, given various technical issues. They can even be hacked, which can harm stakeholders and users. Furthermore, these devices face connectivity issues, which adds to the family's distress and will challenge the market's growth.
Opportunities: Technological Advancements.
Over the forecast period, product innovations and technological advancements will likely drive the market as monitoring systems become more complex. Examples include the capacity to record, keep an eye on the room's temperature, watch a baby's breathing and sleep patterns, and link wirelessly to smartphones or other devices via apps.
Challenges: Increase in Infertility Rates.
The escalating incidence of infertility might be attributed to stressful settings and lifestyles, hence impeding the market's long-term growth. The reluctance of parents to leave their kids unattended due to worries about their safety and security will be another barrier to the market's rapid expansion.
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Some of the major players operating in the global smart baby monitor market are:
• SAMSUNG
• Motorola Mobility LLC
• Safety 1st
• iBaby Labs, Inc
• Miku Inc
• NETGEAR
• SUMR™ BRANDS
• VTech Communications, Inc
• Medisana AG
• The Holding Angelcare Inc.
Key Segments covered in the market:
By Product Type
• Audio
• Video
By Distribution Channel
• Retail Stores
• Supermarkets/Hypermarket
• E-commerce
• Specialty Stores
By Region
• North America (U.S., Canada, Mexico)
• Europe (Germany, France, the UK, Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America)
• The Middle East and Africa (UAE, South Africa, Rest of MEA)
About the report:
The market is analyzed based on value (USD Billion). All the segments have been analyzed on a worldwide, regional, and country basis. The study includes the analysis of more than 30 countries for each part. The report analyses driving factors, opportunities, restraints, and challenges to gain critical market insight. The study includes Porter's five forces model, attractiveness analysis, Product analysis, supply and demand analysis, competitor position grid analysis, distribution, and marketing channels analysis.
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