Wilmington, Delaware, United States, Oct. 24, 2023 (GLOBE NEWSWIRE) -- Transparency Market Research Inc. - The global baby care packaging market was estimated to have acquired US$ 2.5 billion in 2021. It is anticipated to register a 5.5% CAGR from 2022 to 2027 and by 2027, the market is likely to gain US$ 3.5 billion.
One driver of the baby care packaging market is the increasing global birth rate. As the global population continues to grow, especially in emerging economies, the demand for baby care products, including packaging, is on the rise.
This demographic trend leads to higher consumption of products like diapers, baby wipes, and baby food, which in turn drives the demand for innovative and efficient packaging solutions, creating opportunities for growth in the baby care packaging market.
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Key Findings of Market Report
- Using social media to spread the word about the introduction of new baby care products is essential.
- Manufacturers can use a variety of platforms, including Instagram, YouTube, and Facebook, to promote their new products.
- Parents to exchange knowledge and information regarding baby care goods also use these networks.
- The baby care products and packaging industries are both affected by the growing popularity of blogging.
- Products for baby care are sent to "mommy bloggers" for reviews, who frequently persuade young, expectant mothers to buy the baby care goods they have reviewed.
Market Trends for Baby Care Packaging
- One of the main market constraints for baby care packaging is the growth of plastic packaging. Since plastic is lightweight and easy to handle, it is the most often utilized material. But package manufacturers are turning more and more to alternative materials like metal and paper. Their main emphasis is on employing PCR or recyclable plastic materials.
- Businesses are using pulp and paper, which are biodegradable and environmentally beneficial, to create biodegradable bags and pouches. One of the most well-liked goods are oxo-degradable bags and pouches. The need for eco-friendly packaging materials is being driven by growing environmental concerns over plastic packaging.
- Parents are prepared to spend more money on baby care products these days. As their disposable income rises and major brands are more easily accessible and available in different areas, they are more likely to buy high-end baby care products.
- It is projected that this trend will increase demand for high-end baby care packaging, including flexible and paperboard packaging. The markets for flexible baby care packaging and paperboard packaging seem promising.
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Global Market for Baby Care Packaging: Regional Outlook
Various reasons are propelling the growth of the baby care packaging market in different regions. These are:
- Over the course of the forecast period, Asia Pacific is anticipated to hold a prominent position in the global baby care packaging market. The market in the area is anticipated to expand over the course of the forecast period at a CAGR of 6.6%. The rise in the number of baby product firms and the rise in the number of newborns in the Asia Pacific area are both responsible for the market's growth.
Global Baby Care Packaging Market: Key Players
One strategy commonly used by companies to gain profits in the baby care packaging market is product innovation. Companies often invest in research and development to create new and improved packaging solutions for baby care products.
These innovations may include packaging that is more convenient for parents, environmentally friendly materials, or designs that enhance the overall user experience. By offering unique and attractive packaging options, companies can differentiate themselves in the market, attract more customers, and potentially charge premium prices, ultimately leading to increased profits. The following companies are well-known participants in the global baby care packaging market:
- Amcor Plc.
- Sonoco Products Company
- Mondi Group
- WestRock Company
- Smurfit Kappa Group
- DS Smith Plc
- Constantia Flexibles Group GmbH
- Berry Global Group, Inc.
- Huhtamaki Oyj
- Uflex Ltd.
- Glenroy, Inc.
- Ameri-Pac Inc (Wilbur-Ellis Holdings Inc.)
- ProAmpac LLC
- Winpak Ltd.
- CHEMCO Group
Few of key developments by the players in this market are:
| Company name | Key Development |
| Amcor PLC | In 2022, Amcor unveiled a product rebrand designed to give customers a clearer, holistic view of its growing portfolio of more sustainable packaging solutions. This significant marketing effort provides customers with greater visibility and transparency of Amcor’s extensive product portfolio that has grown over the years through innovation and strategic acquisitions. |
| Sonoco Products Company | In 2022, Sonoco has announced that its brand-new uncoated recycled paperboard (URB) #10 machine is now in operation as part of Project Horizon, the $125 million investment to convert the company's old corrugated medium machine in Hartsville, South Carolina, to a cutting-edge URB operation. |
Global Baby Care Packaging Market Segmentation
Packaging Type
- Bags & Pouches
- Bottles
- Tubes
- Cans
- Others (Sachets, etc.)
Material Type
- Plastic
- Paper & Paperboard
- Glass
- Metal
Application
- Hair Care
- Skin Care
- Sanitation & Hygiene
- Others
Region
- North America
- Latin America
- Europe
- Asia Pacific
- The Middle East & Africa
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