NASHVILLE, Tenn., Oct. 25, 2023 (GLOBE NEWSWIRE) -- G7 Entertainment Marketing, a Nashville-based agency that is part of Project Worldwide, an independent, employee-owned network of creative agencies, has received one of the highest industry honors by being named the “Special Events/Corporate Buyer of the Year” by the International Entertainment Buyers Association (IEBA). G7 received the honor at the 53rd annual conference in Nashville on October 10, 2023, which was hosted by country singer Jo Dee Messina.
Founded in 1970, IEBA is the leading not-for-profit trade organization for live entertainment industry professionals who buy, book, and sell talent and works to honor and celebrate those who work tirelessly behind the scenes of the live entertainment business. The annual awards are voted on by industry peers, and G7’s senior vice president Rick Whetsel and executive talent buyer Michael Boltzman have both received this distinction as individuals in the past.
This recognition highlights what has been a busy and successful year for the G7 team. Since January, the agency has confirmed nearly 100 private and corporate bookings across live music, speakers, and interactive talent. Recent highlights include Katy Perry, Sting, The Killers, Danica Patrick, Kevin Bacon, Gwen Stefani, and Timbaland.
“The IEBA award is a huge honor since it is chosen by industry peers who understand that being able to match the right talent with the right event or campaign is something that takes experience and a lot of hard work,” said Rick Whetsel, G7 senior vice president. “We're incredibly lucky to have clients that want the absolute best. And we're even luckier to be surrounded by a team of people that can make the impossible happen at every event."
(Left to Right: Rick Whetsel, G7 SVP and Christian Henderson, G7 Director)
As a marketing agency that harnesses the power of entertainment, G7 has a unique ability to help meeting planners and producers integrate talent into events to create deeper connections with attendees. Long time clients include Cisco, Workday, IBM, BI Worldwide, Adobe, and others.
The IEBA award comes on the heels of G7 being named to Event Marketer’s IT List of top event and experiential agencies for the 6th consecutive year.
About G7 Entertainment Marketing
G7 Entertainment Marketing is a strategic marketing agency that harnesses the power of entertainment, empowering clients to connect with people in ways that go beyond products and services. Named to the Event Marketer IT List of Top Agencies 2018-2023 and home to two past IEBA Corporate Buyers of the Year, G7 puts brands center stage, harnessing the power of the fan to create mind-blowing moments that bring brands to life. Experience is the bedrock of their success, along with deep industry knowledge. G7 core services include entertainment strategy, talent booking and production, experiential and digital integration. Learn more at g7marketing.com.
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