Dublin, Jan. 18, 2024 (GLOBE NEWSWIRE) -- The "Global Omnichannel Commerce Trends 2023" report has been added to ResearchAndMarkets.com's offering.
Revolutionizing Retail: In an era where digital transformation continues to reshape consumer expectations and buying behaviors, Omnichannel commerce remains at the forefront of the retail industry's future. A groundbreaking research publication providing comprehensive insights into the latest trends in Omnichannel commerce has now been added to the market's knowledge base.
The report illuminates how brick-and-mortar stores are making a strong comeback, despite the accelerated growth of online shopping platforms. Retailers are rediscovering the value of physical stores, with a significant emphasis on the role of sales associates and their expertise in enhancing customer experience. This trend is reshaping retail strategies, highlighting the importance of a knowledgeable staff to engage with customers in a meaningful way.
Embracing Mobile Platforms
As part of the publication's in-depth analysis, it reveals that an overwhelming 85% of mobile commerce sales globally were conducted via smartphones. The portability and convenience of smartphones have cemented their place as the primary device for M-Commerce transactions, underscoring their pivotal role in the evolving retail landscape.
Further exploration into consumer preferences showcases the intersection of online and offline shopping avenues. A significant portion of global B2C E-Commerce shoppers are choosing in-store pickup when making online purchases. This hybrid shopping model reflects the desire for immediate product access and the assurance that comes with physical inspection.
The Metaverse: A New Frontier for Commerce
One of the most avant-garde trends observed pertains to the metaverse's role in consumer purchasing behavior. With a section dedicated to virtual commerce, the report highlights how experiences within the metaverse are encouraging users to engage with products, driving an entirely new channel for sales.
This meticulously compiled publication delves into various dimensions of Omnichannel commerce, offering a wealth of data points that reflect current patterns in consumer behavior and retailer adaptation across diverse markets.
- Dissecting the blend of physical and digital retail experiences
- Assessing the role of M-Commerce in shaping the future of shopping
- Evaluating innovative retail models, including the metaverse's impact on purchase decisions
Cookies for Digital Paths: This informative research stands as a testament to the enduring influence of traditional retail formats while chronicling the rise of digital pathways that redefine the consumer shopping journey. Global market leaders and stakeholders now have access to this critical knowledge, offering them an opportunity to navigate and strategize within the rapidly transforming Omnichannel commerce space successfully.
For more information about this report visit https://www.researchandmarkets.com/r/gkssol
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