New York, United States, Jan. 25, 2024 (GLOBE NEWSWIRE) -- Tennis racquets are a specific category of specialized sporting apparatus employed by players to contact the ball in the context of a tennis competition. Tennis racquets are designed with specific characteristics aimed at improving performance, including frame composition, weight distribution, balance, grip dimensions, and string tension. The market for racquets provides a wide range of products that cater to players' preferences, playing styles, and skill levels.
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Growing Trend of Increased Health consciousness Among Individuals Drives the Global Market
According to Straits Research, “The global tennis racquet market size was valued at USD 350.02 million in 2022. It is estimated to reach USD 420.10 million by 2031, growing at a CAGR of 2.5% during the forecast period (2023–2031).” Global demand for fitness-related activities has increased due to growing health concerns, which has seen a noticeable increase in participation in sports like tennis. Due to its many advantages as a recreational activity, tennis has grown in popularity among people of all ages across the globe. Because it can help people lose weight, the group fitness program known as cardio tennis has become popular. The significant uptake of cardio tennis among fitness enthusiasts is also anticipated to significantly contribute to the market's anticipated growth. This exercise has increased bone mineral density, decreased resting heart rate and blood pressure, enhanced metabolic function, and increased aerobic capacity.
Smart Sensors and Built-In data Tracking Technologies Creates Tremendous Opportunities
Sensor-based systems and data tracking features are integrated directly into the racquet thanks to smart sensors and built-in tracking technologies. Players can use this information to improve their performance, playstyle, and game. During a game, smart devices built into the racquet collect data on swing speed, ball location, speed of spin, number of shots, and even biometric data like heart rate and energy expenditure. Subsequently, the racquet or associated mobile applications and software process and analyze the data. Smart devices can also gather data that coaches and trainers can use to tailor training and increase effectiveness. They can monitor a player's performance over time and alter training regimens to boost output, opening up market expansion opportunities.
Regional Analysis
North America is tennis racquet market share is predicted to rise significantly during the forecast period. In order to improve their health, more and more North American consumers are choosing healthy lifestyles and tennis as a recreational sport, making the region a significant player in the global tennis racquet market. In terms of a market and a nation with a wide variety of infrastructure and facilities, the United States is unmatched. Racquet sales have exploded due to more Americans playing sports, particularly among the younger generation. The North American continent is also home to several reputable tennis racquet producers. Several leading brands currently control the market, including Wilson, Babolat, Head, Prince, Yonex, and TecniFiber. These businesses exhibit a significant market presence and provide a wide selection of racquets appropriate for players with various experience levels.
Key Highlights
- Based on the product type, the global tennis racquet market is divided into tweener racquets, power racquets, and control racquets. The tweener segment is the highest contributor to the market share and is expected to grow significantly during the forecast period.
- Based on string patterns, the global tennis racquet market is divided into open string patterns and tight or closed string patterns. The open string pattern segment owns the largest market share and is expected to expand significantly over the forecast period.
- Based on raw materials, the global tennis racquet market is divided into carbon fiber and aluminum. The carbon fiber segment is the highest contributor to the market and is anticipated to expand significantly during the forecast period.
- Based on the distribution channel, the global tennis racquet market is bifurcated into online and offline. The online segment dominates the global market and is anticipated to boost significantly over the forecast period.
- Based on the end-user, the global tennis racquet market is bifurcated into adults and kids. The adult segment is the highest contributor to the market and is projected to grow significantly during the forecast period.
- North America is the most significant global tennis racquet market shareholder and is predicted to rise significantly during the forecast period.
Competitive Players
The key players in the Tennis Racquet market are Wilson, Babolat, Head, Yonex, Gamma Sports, Dunlop Sports Group, Prince, TecniFiber, Pacific Holding GmbH, Slazenger, and PowerAngle LLC (U.S.)
Market News
- In May 2023, Babolat launched the Pure Aero Rafa” Origin” with a more head-heavy balance and increased inertia, allowing players to generate more power and hit heavier spin. The Pure Aero Rafa series is designed for players who prefer heavy spin, which combines power and severe spin, as opposed to the Pure Aero range, which is made for players who want powerful spin and make contact at the top of the bounce or right after the bounce.
Global Tennis Racquet Market: Segmentation
By Product Type
- Tweener Racquets
- Power Racquets
- Control Racquets
By Raw Material
- Carbon Fiber
- Aluminum
- Others
By String Pattern
- Open String Pattern
- Tight or Closed String Pattern
By End-User
- Adults
- Kids
By Distribution Channel
- Online
- Offline
By Regions
- North America
- Europe
- Asia-Pacific
- Latin America
- The Middle East and Africa
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