Dublin, Aug. 07, 2024 (GLOBE NEWSWIRE) -- The "Post Event Analysis - ICC Men's T20 World Cup 2024" report has been added to ResearchAndMarkets.com's offering.
This report provides an overview of the recent 2024 ICC Men's T20 World Cup, including a look at its sponsorship portfolio, broadcasters, attendance and ticketing.
The estimated media revenue for the 2024 ICC Men's T20 World Cup is $1.15 billion. The largest media deal, in terms of annual value, is with Star, the pay-TV broadcaster, worth an estimated $750 million.
The Men's T20 World Cup final between India and South Africa on Sunday 29th June attracted a peak concurrent viewership of nearly 53 million on the Disney+ Hotstar OTT platform. The USA saw high engagement across the ICC platforms, prior to the 24th June, there had already been 2.7 million USA-based users recorded visiting the ICC website and App, which is up by 370% from the number recorded for the entire ICC Men's T20 World Cup 2022.
The annual estimated sponsorship value for the 2024 ICC Men's T20 World Cup was $61.01 million. The ICC Men's T20 World Cup 2024's largest annual sponsorship deal is with Emirates Airlines, worth an estimated $17.50 million annually. DP World's partnership with the ICC ranks second in terms of annual value. It is worth noting that the brands who sponsor the ICC will sponsor multiple tournaments, not just the ICC Men's T20 World Cup 2024.
The 2024 ICC Men's T20 World Cup had a record prize fund worth $11.25 million. India took home $2.45 million for winning the tournament, this is the highest amount in the tournament's history. The runners-up, South Africa, are set to earn at least $1.28 million, while the losing semi-finalists, England and Afghanistan, will take home $787,500 each. There was also an additional match win bonus of $31,456 per win, however this excluded the semi-finals and the final.
Key Topics Covered:
1. Event Introduction
- Executive Summary
2. Media Landscape
- ICC Men's T20 World Cup 2024 Broadcasters Breakdown
- ICC Men's T20 World Cup Broadcasters Breakdown Across the Rest of the World
3. Sponsorship Landscape
- ICC Men's T20 World Cup 2024 Sponsorship Portfolio
- ICC Men's T20 World Cup 2024 Sponsorship Breakdown
4. Prize Money
- ICC Men's T20 World Cup 2024 Prize Money Breakdown
5. Attendance & Ticketing
- ICC Men's T20 World Cup 2024 Ticketing Breakdown
- ICC Men's T20 World Cup 2024 Attendance Breakdown
Company Coverage:
- Emirates Airline
- DP World
- IndusInd Bank
- Coca-Cola
- Dream11
- Near
- FanCraze
- C&W Communications
- Seagram's Royal Stag
- Aramco
- Jacob's Creek
For more information about this report visit https://www.researchandmarkets.com/r/4j6tg5
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