Vranken-Pommery Monopole - FINANCIAL PRESS RELEASE - Consolidated turnover for 2024 : € 302,9 million


FINANCIAL PRESS RELEASE

Consolidated turnover for 2024 : € 302,9 million

CONSOLIDATED TRURNOVER*

 
CHAMPAGNES*

 
PROVENCES & CAMARGUES* OTHERS (PORTS, SPARKLING WINES, MISCELLANEOUS)*
€ 302,9 million € 263,2 million € 21,9 million € 17,7 million
-10,5% -9,4% -20,1% -12,6%
compared to 2023 turnover

*under audit

Reims, January 28, 2025

Vranken-Pommery Monopole reported consolidated sales for 2024 of €302.9 million, down 10.5% on 2023.

The year 2024 takes place in a particular context:

  • Trade: a significant drop in volumes sold on the Champagne market (-9.2% in shipments for the profession)
  • Production: lower harvest yields in all vineyards due to poor weather conditions (average drop of between 30% and 40% compared with the 2023 harvest in regions where the Group is present).

Champagnes

  • Champagne sales came to €263.2 million, down 9.5%.
  • Sales represented 33% in France and 67% for export. Most markets are down, while Benelux and Australia are up. North America remains stable compared to 2023.
  • As announced in July 2024, Vranken-Pommery Monopole has embarked on a more selective approach to distribution:
    • The arbitrages carried out have enabled the Group to reduce its exposure to cuvées with lower profitability. Restated for these arbitrages, Champagnes sales would have fallen by only 5.7% compared with 2023.
    • This enabled the Group to focus on further developing the premium segment and international business. The worldwide launch of Pommery & Greno's cuvée Apanage Brut 1874 supported the Group's premiumization, alongside Pommery & Greno's cuvées Louise and Vranken's Diamant. This strategy has helped improve the average Champagne price and offset some of the decline in volumes.

Côtes de Provence and Sable de Camargue

  • Sales in the Wines division fell by 20.1% to €21.9 million. Poor weather conditions during the summer season had a negative impact on consumer purchases, as well as on volumes for the 2024 harvest in Camargue.

Ports and Douro Wines

  • Sales of Port and Douro wines were down 18.4%. Despite strong international growth, sales in France and the EU were down significantly.

Sparkling Wines

  • Sales were stable in this segment, both for Louis Pommery in England and California, and for Sparkling Wines produced in Camargue.

Next communication

Publication of 2024 annual results : March 31, 2025 after the close of trading

About Vranken-Pommery Monopole

Vranken-Pommery Monopole manages 2,600 hectares of land, owned outright or under lease and spread over four vineyards in Champagne, Provence, Camargue and Douro. The group’s wine-making activities range from production to marketing, with a strong commitment to the promotion of terroirs, sustainable wine-growing and environmental conservation.
Its brand portfolio includes:

  • the Vranken, Pommery & Greno, Heidsieck & Co Monopole, Charles Lafitte and Bissinger & Co champagnes
  • the Rozès and Sao Pédro port wines and the Terras do Grifo Douro wines
  • the Domaine Royal de Jarras and Pink Flamingo Camargue wines and the Château La Gordonne Provence wines
  • the Sparkling wines, the Louis Pommery California, Louis Pommery England, Brut de France and Pink Flamingo sparkling wines.

Vranken-Pommery Monopole is a company listed on NYSE Euronext Paris and Brussels.
(code "VRAP" (Paris), code "VRAB" (Brussels); ISIN code: FR0000062796).
     Contacts

Vranken-Pommery Monopole :
Franck Delval, Directeur des Contrôles Financiers
+33 3 26 61 62 34, comfi@vrankenpommery.fr
Press
Laurent Poinsot, +33 1 53 70 74 77, lpoinsot@image7.fr
Caroline Simon, +33 1 53 70 74 65, caroline.simon@image7.fr
   

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Attachments

Financial Press Release VPM 2024 turnover Financial Press Release VPM 2024 turnover