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February 09, 2017 08:13 ET | Source: Cutting Edge Information

Pharma Companies Use Social Media to Attract Patients for Clinical Trials

RESEARCH TRIANGLE PARK, NC--(Marketwired - February 09, 2017) - A study of clinical development teams reveals that 57% of surveyed contract research organizations (CROs) and only 33% of...
February 08, 2017 08:08 ET | Source: Cutting Edge Information

US, Germany, and UK Among Most Common First Wave Markets in Launch Sequencing

RESEARCH TRIANGLE PARK, NC--(Marketwired - February 08, 2017) - Trends in pharmaceutical launch sequencing show the United States, Germany, and the United Kingdom among top first major wave markets,...
February 07, 2017 08:09 ET | Source: Cutting Edge Information

Average US Medical Information Call Center Budgets Equal $3.2 Million

RESEARCH TRIANGLE PARK, NC--(Marketwired - February 07, 2017) - The largest drug companies allocate an average $3.2 million budget for individual medical information call centers, according to a study...
February 01, 2017 07:31 ET | Source: Cutting Edge Information

Top 10 Pharma Firms More Likely to Establish Dedicated Patient-Centric Marketing Groups

DURHAM, NC--(Marketwired - February 01, 2017) - Three out of four surveyed Top 10 pharmaceutical companies have dedicated patient-centric marketing groups in place, according to a recent study...
January 31, 2017 19:42 ET | Source: Cutting Edge Information

Pricing Studies Top Pharmaceutical Launch Sequence Spending at $130,000 Per New Product

RESEARCH TRIANGLE PARK, NC--(Marketwired - January 31, 2017) - Research published by Cutting Edge Information shows that the average spending on pricing studies for a single new product launch...
January 26, 2017 07:39 ET | Source: Cutting Edge Information

Medical Affairs Teams Undertake Launch Planning Activities as Early as Three Years Ahead of Product Launch, Says New Research

RESEARCH TRIANGLE PARK, NC--(Marketwired - January 26, 2017) - Launch planning is an essential component of life science teams' ongoing activities. As new life science products approach the launch...
January 19, 2017 07:44 ET | Source: Cutting Edge Information

70% of Global Drug Safety Teams Outsource Case Management Activities

RESEARCH TRIANGLE PARK, NC--(Marketwired - January 19, 2017) - Data published by pharmaceutical competitive intelligence firm Cutting Edge Information found that literature services are the most...
January 18, 2017 08:17 ET | Source: Cutting Edge Information

Pharma Compliance Teams Approving Physician Compensation Cap Exceptions

RESEARCH TRIANGLE PARK, NC--(Marketwired - January 18, 2017) - Although more pharmaceutical companies have instituted compensation limits as a response to scrutiny over their payments to physicians,...
January 17, 2017 08:17 ET | Source: Cutting Edge Information

Pharmaceutical Key Account Managers Favor Hospital System Accounts

RESEARCH TRIANGLE PARK, NC--(Marketwired - January 17, 2017) - The majority of surveyed pharmaceutical key account manager (KAM) groups are most likely to support hospital system accounts (88%) and...
January 12, 2017 07:38 ET | Source: Cutting Edge Information

European Pharma Companies 27% Less Likely to Involve Market Access Groups in Payer Relationship-Building Compared to US Pharmas

RESEARCH TRIANGLE PARK, NC--(Marketwired - January 12, 2017) - Life science companies are evolving to keep up with the ever-changing market access landscape. Part of this transition involves market...