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August 06, 2012 12:30 ET | Source: Arnold Worldwide

Arnold Worldwide Hires Global President to Further Advance Its Global Growth Strategy

NEW YORK, NY--(Marketwire - Aug 6, 2012) - Arnold Worldwide announced today that Robert LePlae will join the creative communications agency as its Global President reporting to Andrew Benett,...
August 01, 2012 10:07 ET | Source: Blue Chip Marketing Worldwide

Blue Chip Patient Recruitment's Cheryl Dewey Selected as One of 2012's "100 Most Inspiring People in the Life-Sciences Industry" by PharmaVOICE Magazine

NORTHBROOK, IL--(Marketwire - Aug 1, 2012) - Cheryl Dewey, Director, Project Management at Blue Chip Patient Recruitment (BCPR), a division of Blue Chip Marketing Worldwide (BCMW), has been named...
July 31, 2012 18:24 ET | Source: mOcean

mOcean Named Lead Creative Agency for Fuhu Inc.

LOS ANGELES, CA--(Marketwire - Jul 31, 2012) - mOcean (www.moceanla.com), a full-service marketing and creative production company, announced today that Fuhu Inc., creators of nabi, the first...
July 31, 2012 10:54 ET | Source: David & Goliath

For Fans, "It's Serious Fun" With NFL Media This Season

LOS ANGELES, CA--(Marketwire - Jul 31, 2012) - With training camps underway, preseason games kicking off this weekend and the regular season just around the corner, NFL Media has rolled out a new...
July 25, 2012 09:54 ET | Source: MEC

MEC Access Releases Partnership Intelligence(TM): Revolutionary New Tool for Brands and Partnerships

NEW YORK, NY--(Marketwire - Jul 25, 2012) - MEC Access, www.mecglobal.com, the leading sports, entertainment and cause marketing business, today launched a proprietary new research and analysis...
July 24, 2012 13:19 ET | Source: NewMediaMetrics

NewMediaMetrics -- TV Programming: 'Call It a Day' for Day-of-Week Modeling

NEW YORK, NY--(Marketwire - Jul 24, 2012) - Day-of-the-week modeling is beginning to falter, and TV broadcast and cable executives need far more accurate means to measure ratings and audience...
July 23, 2012 10:37 ET | Source: GroupM

GroupM Revises Global Ad Spending Forecast to 5.1% Growth

NEW YORK, NY--(Marketwire - Jul 23, 2012) - An uncertain economy in both Europe and the U.S. has led GroupM to project a 5.1 percent increase in 2012 global advertising spending in measured media...
July 23, 2012 10:07 ET | Source: BFG

BFG Named Agency of Record for Shoney's

HILTON HEAD ISLAND, SC--(Marketwire - Jul 23, 2012) - BFG, a leading marketing and communications agency, today announced that it has been named Agency of Record for Shoney's®, one of the...
July 18, 2012 13:32 ET | Source: David & Goliath

David&Goliath's Colin Jeffery Named to Business Insider's List of The 25 Most Creative People in Advertising

LOS ANGELES, CA--(Marketwire - Jul 18, 2012) - Colin Jeffery, Executive Creative Director at independent creative agency David&Goliath, has been named to Business Insider's inaugural list of...
July 18, 2012 08:58 ET | Source: Blue Chip Marketing Worldwide

Blue Chip Patient Recruitment Survey Reveals Bright Future for Mobile Healthcare Technology in Clinical Trial Recruitment

NORTHBROOK, IL--(Marketwire - Jul 18, 2012) - Blue Chip Patient Recruitment (BCPR), a division of Blue Chip Marketing Worldwide, has released a white paper to announce the results of its 2012...