Heineken® unveils first look of Holland Heineken House
April 17, 2012 04:12 ET
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Heineken International B.V.
Amsterdam, 17 April 2012 - Heineken® today unveiled a first virtual glimpse of its renowned Holland Heineken House, the official national house of Netherlands Olympic Committee (NOC*NSF) during...
Succesvolle eerste editie van de Jazz Experience 'Live from the Brewery' in de Heineken Experience
April 04, 2012 06:00 ET
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Heineken International B.V.
Amsterdam, 4 april 2012 - Zondag 1 april vond de eerste editie van de Jazz Experience plaats in de Heineken Experience te Amsterdam. De succesvolle aftrap van deze serie concerten werd gegeven...
Heineken Experience & Arrow Jazz FM present: Jazz Experience 'Live from the Brewery' met Wouter Hamel
March 26, 2012 03:33 ET
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Heineken International B.V.
Amsterdam, 26 maart 2012 - Heineken Experience en Arrow Jazz FM presenteren een unieke Jazz Experience, 'Live from the Brewery'. Een evenement vol lekkere jazz sounds, heerlijke hapjes en drankjes en...
Heineken® and James Bond sign global SKYFALL partnership
February 08, 2012 04:00 ET
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Heineken International B.V.
Amsterdam, February 8, 2012 - HEINEKEN today announced that it has extended its 15 year partnership with the James Bond franchise. It will introduce an unprecedented and innovative global marketing...
Heineken® serenades on Valentine's Day
February 01, 2012 04:00 ET
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Heineken International B.V.
Amsterdam, 1 February 2012 - Heineken® is helping ignite romance this Valentine's Day with the launch of a fun new Facebook application called 'The Serenade'. Based on the brand's second global...
Heineken Experience ontvangt 500.000ste bezoeker - record aantal bezoekers in 2011
December 14, 2011 08:05 ET
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Heineken International B.V.
Amsterdam, 14 december 2011 - De Heineken Experience is in 2011 door een record aantal personen bezocht. Vanmiddag werd de 500.000ste bezoeker van dit jaar ontvangen en daarmee komt de...
Heineken® - making responsible consumption aspirational
December 12, 2011 03:30 ET
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Heineken International B.V.
Amsterdam, 12 December 2011 - HEINEKEN today launched the latest phase in its global approach to encourage the responsible consumption of its brands. The new theme, titled 'Sunrise belongs to moderate...
HEINEKEN to leverage global scale by consolidating media buying for its brands
November 30, 2011 04:00 ET
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Heineken International B.V.
Amsterdam - 30 November - HEINEKEN announced today that it is to consolidate media planning and buying for its brands worldwide into one media agency. Two agencies, Publicis' Starcom MediaVest and...
HEINEKEN extends Rugby World Cup sponsorship for RWC 2015 in England
October 21, 2011 03:00 ET
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Heineken International B.V.
HEINEKEN today announced that it has extended its contract with Rugby World Cup Limited (RWCL) to maintain the Heineken® brand's status as Official Beer Supplier and a Worldwide Partner for Rugby...
Heineken: Nineteen emerging designers selected to create futuristic concept nightclub
October 19, 2011 04:00 ET
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Heineken International B.V.
Designers chosen for Heineken Open Design Explorations Edition 1: The Club Amsterdam, 19th October 2011 - Heineken today announced the nineteen emerging designers that have been chosen to...