Call for Speakers and Sponsors: 17th Annual Horowitz Cultural Insights Forum NEW YORK, N.Y., March 16, 2017 (GLOBE NEWSWIRE) -- Horowitz Research announces a call for speakers and sponsors for the 17th Annual Horowitz Cultural Insights Forum, to be held on June 6, 2017 at...

With Issues of Identity, African American Viewers Seek Reflective Content NEW ROCHELLE, N.Y., Dec. 14, 2016 (GLOBE NEWSWIRE) -- In today’s fragmented TV and video space, Black Americans remain one of the strongest television audiences, according to Horowitz Research’s...

Myth-busting Hispanic TV Habits: Research Reveals New Viewing Behaviors on the Rise NEW ROCHELLE, N.Y., Nov. 15, 2016 (GLOBE NEWSWIRE) -- With more content options and more ways to access content than ever before, Hispanic viewing behaviors are rapidly evolving, Horowitz Research’s...

Are Cat Videos Eclipsing Prime Time TV? Latest Horowitz Study Sheds Light on Short-Form Viewing Behaviors NEW ROCHELLE, N.Y., Sept. 27, 2016 (GLOBE NEWSWIRE) -- Whether it’s cat videos, music videos, or clips from TV shows, short-form content is an integral part of our video and social lifestyles. How...

To Win with Hispanics, There’s No One Size Fits All Approach, Horowitz Study Finds NEW ROCHELLE, N.Y., July 26, 2016 (GLOBE NEWSWIRE) -- With over 55 million Latinos living in the U.S., the Hispanic audience is a highly sought-after market. U.S. Hispanics, though, are a diverse...