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Banana Boat logra con éxito la primera campaña publicitaria en video sin cookies
July 13, 2022 10:00 ET | Lotame
La colaboración de toda la industria en conjunto con Xaxis, Xandr y PubMatic demuestra que Lotame Panorama ID resuelve hoy la segmentación sin cookies La segmentación sin cookies brindó un mayor...
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STUDY: Lotame Panorama ID Yields 83% Higher Viewability Rate for Banana Boat in First Cookieless Video Campaign
July 13, 2022 10:00 ET | Lotame
MEXICO CITY, Mexico, July 13, 2022 (GLOBE NEWSWIRE) -- Lotame (www.lotame.com), the only flexible data solutions provider to future-proof connectivity and drive performance across all screens, today...
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Lotame Panorama ID Continues to Win Industry Support
June 08, 2021 09:00 ET | Lotame
NEW YORK, June 08, 2021 (GLOBE NEWSWIRE) -- Lotame (www.lotame.com), the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable...
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Lotame Named Best Data Management Platform By Digiday Technology Awards
November 19, 2020 09:00 ET | Lotame
NEW YORK, Nov. 19, 2020 (GLOBE NEWSWIRE) -- Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising has been...
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Lotame Unveils Panorama ID, the First Global Cookieless Identity Solution for a Privacy-First Open Web
October 28, 2020 11:00 ET | Lotame
NEW YORK, Oct. 28, 2020 (GLOBE NEWSWIRE) -- Lotame (www.lotame.com), the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable...
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Lotame and New Frontier Data Bring Valuable CBD Audience Segments to the World’s Largest, High-Quality Data Exchange
October 01, 2020 09:09 ET | Lotame
The biggest data exchange and world’s leading legal cannabis and CBD data provider come together to make in-demand CBD audience data available for online ad-targeting NEW YORK, Oct. 01, 2020 (GLOBE...
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Lotame lanza “Panorama”: la solución de enriquecimiento de data para anunciantes, agencias y medios – Sin necesidad de cookies
May 18, 2020 08:00 ET | Lotame
Buenos Aires, May 18, 2020 (GLOBE NEWSWIRE) -- Lotame (www.lotame.com), la empresa líder de tecnología y soluciones de data Unstacked, con foco en ayudar a anunciantes, agencias y medios a encontrar...