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January 14, 2025 08:00 ET | Source: Numerator

Numerator and Kantar Worldpanel Combine to Form New Global Consumer Data Company

CHICAGO, Jan. 14, 2025 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the North American market research space, is combining with Kantar’s Worldpanel division to form a new global...
January 09, 2025 09:00 ET | Source: Numerator

NUMERATOR GROWS CANADIAN STATIC PANEL TO 20,000 HOUSEHOLDS, MARKING THREE CONSECUTIVE YEARS OF EXPANSION

CHICAGO, Jan. 09, 2025 (GLOBE NEWSWIRE) -- Numerator, a leading data and tech company serving the market research space with proprietary first-party consumer data, today announced its Canadian...
December 04, 2024 09:45 ET | Source: Numerator

86% OF CYBER WEEKEND BUYERS SHOPPED ON AMAZON, 52% SHOPPED MOSTLY ONLINE, NUMERATOR REPORTS

CHICAGO, Dec. 04, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has released verified shopper survey insights from over 9,600 respondents for the...
November 18, 2024 09:00 ET | Source: Numerator

87% OF CONSUMERS PLAN TO CELEBRATE THANKSGIVING; 31% PLAN TO PURCHASE ALCOHOLIC BEVERAGES, NUMERATOR REPORTS

CHICAGO, Nov. 18, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has released new data on Thanksgiving 2024, sourced from verified purchase data and a...
November 04, 2024 09:00 ET | Source: Numerator

60% OF CONSUMERS ENCOUNTER LOCKED-UP MERCHANDISE; 27% WILL SWITCH RETAILERS OR ABANDON PURCHASE, NUMERATOR REPORTS

CHICAGO, Nov. 04, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has issued a new report—Unlocking Shopper Reactions to Secured Products—sourced from...
October 30, 2024 09:00 ET | Source: Numerator

NUMERATOR LAUNCHES CONTROL GROUPS TO QUANTIFY IMPACT OF CRM MARKETING

CHICAGO, Oct. 30, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, announced the launch of automated Control Groups as part of its first-party marketing...
October 30, 2024 08:00 ET | Source: Numerator

NUMERATOR ANNOUNCES 200,000 PANEL WITH NEW TRANSPARENCY STANDARD

CHICAGO, Oct. 30, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, today announced its Total Commerce Panel will expand to 200K U.S. households in April...
October 17, 2024 08:58 ET | Source: Numerator

62% OF CONSUMERS PLAN TO CELEBRATE HALLOWEEN; 80% PLAN TO PURCHASE CANDY, NUMERATOR REPORTS

CHICAGO, Oct. 17, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has released data on Halloween 2024, sourced from a sentiment survey of over 5,000...
October 15, 2024 09:00 ET | Source: Numerator

NUMERATOR LAUNCHES VERIFIED VOICES DIRECT – A RESEARCH-ONLY PLATFORM BUILT ON VERIFIED BUYERS

CHICAGO, Oct. 15, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has launched its first research-only platform – Verified Voices Direct. Recent...
October 14, 2024 09:00 ET | Source: Numerator

NUMERATOR QUANTIFIES THE IMPACT OF MEMORY LAPSE ON MARKET RESEARCH

CHICAGO, Oct. 14, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has published new research quantifying the extent of consumer memory lapses when it...