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May 12, 2015 10:46 ET | Source: Parks Associates

Parks Associates: Smartphone Ownership Exceeds Desktop Ownership in U.S. Broadband Households

DALLAS, TX--(Marketwired - May 12, 2015) - More U.S. households now own a smartphone than a desktop, according to new research that Parks Associates will discuss at the 19th-annual...
May 11, 2015 09:00 ET | Source: Parks Associates

Parks Associates Estimates 1.6 Billion Video Viewers Worldwide in 2015

DALLAS, TX--(Marketwired - May 11, 2015) - There will be 1.6 billion video viewers worldwide at end of 2015, increasing to 1.9 billion in 2019, according to Parks Associates' NUMBERS™...
May 07, 2015 09:00 ET | Source: Parks Associates

Verizon VP of Corporate Strategy to Keynote Parks Associates' 19th Annual CONNECTIONS(TM) Conference

DALLAS, TX--(Marketwired - May 7, 2015) - Parks Associates today announced Verizon Vice President Farooq Muzaffar will discuss the critical role of mobile technology in driving consumer adoption of...
May 05, 2015 09:00 ET | Source: Parks Associates

Parks Associates: Multichannel Networks (MCNs) Are Key to Reaching Younger Online Video Viewers

DALLAS, TX--(Marketwired - May 5, 2015) - Multichannel networks (MCNs) are part of a new strategy among traditional content companies and studios to reach Millennial video viewers, according...
May 04, 2015 10:39 ET | Source: Parks Associates

Parks Associates Launches OTT Video Market Tracker at INTX

DALLAS, TX--(Marketwired - May 4, 2015) - International research firm Parks Associates launched its new service OTT Video Market Tracker this week at INTX: The Internet & Television Expo today...
April 30, 2015 09:00 ET | Source: Parks Associates

Parks Associates: 27% of U.S. Broadband Households Own a Streaming Media Device

DALLAS, TX--(Marketwired - Apr 30, 2015) - Parks Associates announced new research today showing 27% of U.S. broadband households now own a streaming media device and nearly 90% of these households...
April 29, 2015 09:00 ET | Source: Parks Associates

Parks Associates: 52% of Future Smart Watch Buyers Will Use This Wearable to Track Fitness Activities

DALLAS, TX--(Marketwired - Apr 29, 2015) - Parks Associates wearables research shows that 52% of the approximately 8.5 million U.S. broadband households planning to purchase a smart watch will use...
April 27, 2015 09:00 ET | Source: Parks Associates

Parks Associates: 55% of U.S. Broadband Households Subscribe to a Subscription OTT Video Service

DALLAS, TX--(Marketwired - Apr 27, 2015) - Recent research from Parks Associates finds that 55% of U.S. broadband households subscribe to an OTT (over-the-top) video service, up from 44% in 2013....
April 23, 2015 09:00 ET | Source: Parks Associates

Parks Associates: 60% of Consumers Self-Install Smart Home Devices, but Majority of Device Owners Would Prefer Professional Assistance

DALLAS, TX--(Marketwired - Apr 23, 2015) - Newly released Parks Associates research in Tech Support: Meeting IoT Demands reports 84% of U.S. broadband households set up their entertainment and...
April 21, 2015 12:34 ET | Source: Parks Associates

Parks Associates kündigt 10. jährliche Fachkonferenz CONNECTIONS(TM) Europe an -- "Das Internet der Dinge: Smart Home und vernetzte Entertainment-Dienste" (10. und 11. November 2015 in Amsterdam)

DALLAS, TX--(Marketwired - Apr 21, 2015) - Parks Associates gab heute bekannt, dass es am 10. und 11. November 2015 in Amsterdam die zehnte Fachtagung CONNECTIONS(TM) Europe: Smart Home und...