Segment Launches New End-User Privacy Tools that Streamline and Simplify GDPR Compliance Across Segment and Supported Partners
April 24, 2018 08:00 ET
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Segment
SAN FRANCISCO, April 24, 2018 (GLOBE NEWSWIRE) -- Segment, the customer data platform, today announced the availability of new product features that will help brands achieve compliance with the...
Segment Announces Commitment to GDPR Readiness and New Product Capabilities to Help Businesses Adhere to Upcoming Regulation
November 16, 2017 09:00 ET
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Segment
SAN FRANCISCO, CA--(Marketwired - November 16, 2017) - Segment, the customer data platform, today announced new product capabilities that will provide an easier way for businesses to prepare for the...
Segment Survey Finds Consumers Will Spend More When Their Shopping Experience is Personalized, but Most Retailers are Missing the Mark
October 25, 2017 12:30 ET
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Segment
SAN FRANCISCO, CA--(Marketwired - October 25, 2017) - 71 percent of shoppers on average express some level of frustration when their experience is impersonal49 percent of shoppers made impulse buys...
Segment Announces Personas, a New Product That Helps Businesses Compute User Signals From Cross-Device and Cross-Channel Data
October 25, 2017 12:30 ET
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Segment
SAN FRANCISCO, CA--(Marketwired - October 25, 2017) - Segment, the customer data platform, today announced Personas, a new product that allows businesses to synthesize massive amounts of customer...
Segment Named to Forbes' 100 Best Cloud Companies for Second Year in a Row
July 17, 2017 19:30 ET
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Segment
SAN FRANCISCO, CA--(Marketwired - July 17, 2017) - Segment, the customer data platform, announced today that it was named to this year's Forbes Cloud 100 list, for the second year in a row. The list...
Segment Raises $64 Million to Set the Standard for Customer Data Infrastructure
July 13, 2017 08:00 ET
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Segment
SAN FRANCISCO, CA--(Marketwired - July 13, 2017) - Segment, the customer data platform, today announced it raised $64 million in Series C funding led by the Y Combinator Continuity Fund and GV. Y...
Segment Unveils Cross-Domain Analytics, Now Brands Can Understand Customer Activity Across Their Digital Properties, Without Exposing User Data to Third Parties
June 06, 2017 12:00 ET
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Segment
SAN FRANCISCO, CA--(Marketwired - June 06, 2017) - Segment, the customer data platform, today introduced Cross-Domain Analytics, a new feature that enables brands to unify user data across all of...
Forbes Names Segment One of the 100 Best Cloud Companies
September 07, 2016 10:00 ET
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Segment
SAN FRANCISCO, CA--(Marketwired - September 07, 2016) - Segment, the customer data platform, today announced that it was named to the first-ever Forbes 2016 Cloud 100, the definitive list of the top...
Segment Heads East and Welcomes Former Twitter Executive Prashant Sridharan as Vice President of Marketing
September 01, 2016 12:00 ET
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Segment
SAN FRANCISCO, CA--(Marketwired - September 01, 2016) - Segment, the customer data platform, today announced Prashant Sridharan as its new vice president of marketing. Sridharan will oversee all of...
Segment and Watsi Allow Businesses to Automatically Donate to Patients in Need of Healthcare Globally
June 30, 2016 11:00 ET
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Segment
SAN FRANCISCO, CA--(Marketwired - June 30, 2016) - Segment, the customer data platform, and Watsi, a nonprofit organization that enables anyone to fund life-changing healthcare for patients around...