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November 20, 2014 12:30 ET | Source: AffinityX

Affinity Express Rebrands as AffinityX to Help Multiply Revenues for Companies That Serve SMB Marketing Needs

CHICAGO, IL--(Marketwired - Nov 20, 2014) - Affinity Express, the leading white label creative and marketing services provider for companies that serve small and medium businesses (SMBs),...
November 20, 2014 10:24 ET | Source: AudienceScience

Launch of AudienceScience Helios Will Provide Brands With Revolutionary Control and Transparency Across Digital Advertising

NEW YORK, NY--(Marketwired - Nov 20, 2014) - Investment in programmatic buying is growing steadily among global advertisers, especially as brands look to make all of their advertising addressable....
November 19, 2014 10:00 ET | Source: Opera Mediaworks

New Tool Helps Retail Marketers Track and Measure Customer Conversion Across Devices

SAN MATEO, CA--(Marketwired - Nov 19, 2014) - Retail marketers can now understand the impact of their mobile media advertising campaigns during Black Friday and other e-commerce sales -- even if...
November 18, 2014 09:08 ET | Source: Rhythm

Rhythm Partners With LiveRamp to Better Connect Brands to Mobile Audiences

SAN FRANCISCO, CA--(Marketwired - Nov 18, 2014) - Rhythm, a leading provider of premium mobile video advertising focused exclusively on smartphones and tablets, has completed its integration with...
November 14, 2014 11:28 ET | Source: 1 Mainstream

1 Mainstream Partners With CBS Interactive to Launch Digital News Network CBSN Across Multiple Connected TV Devices

SAN FRANCISCO, CA--(Marketwired - Nov 14, 2014) - 1 Mainstream announced today that it has partnered with CBS Interactive to launch CBSN, a live digital news network, across multiple connected TV...
November 11, 2014 10:13 ET | Source: Visible World

Visible World Announces Michael Malcy as Senior Vice President, Business Development

NEW YORK, NY--(Marketwired - Nov 11, 2014) - Visible World, a leader in targeted TV advertising technology, announced this week that Michael Malcy has joined the company as Senior Vice President,...
November 06, 2014 15:19 ET | Source: Opera Mediaworks

UPDATE: Opera Mediaworks Partners With Viggle to Introduce Add-to-DVR Technology

SAN MATEO, CA--(Marketwired - Nov 6, 2014) - New mobile ad technology, developed by Opera Mediaworks in partnership with the entertainment marketing and rewards platform Viggle (NASDAQ: VGGL),...
November 06, 2014 10:00 ET | Source: Opera Mediaworks

Opera Mediaworks Partners With Viggle to Introduce Add-to-DVR Technology

SAN MATEO, CA--(Marketwired - Nov 6, 2014) - New mobile ad technology, developed by Opera Mediaworks in partnership with the entertainment marketing and rewards platform Viggle, gives TV...
November 03, 2014 14:21 ET | Source: Rant, Inc.

Rant, Inc. Launches Eleven New Vertical-Focused Content Sites, Delivering More Variety to Rapidly Expanding Audience and Offering New Native Brand Opportunities

IRVINE, CA--(Marketwired - Nov 3, 2014) - Rant, Inc. (Rant), a leading sports, lifestyle and entertainment media company, today announced the launch of eleven new vertical-focused...
October 30, 2014 09:31 ET | Source: OwnerIQ

OwnerIQ Enhances Reporting for Manufacturer Brands Targeting Their Retail Shoppers

BOSTON, MA--(Marketwired - Oct 30, 2014) - Manufacturers that target their retail shoppers through OwnerIQ's Retailer Targeted Marketing product have been measuring their digital advertising's...