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March 21, 2016 09:00 ET | Source: Nativo

Crucial Interactive Partners With Nativo to Offer Canada True Native Advertising at Scale

TORONTO, ON--(Marketwired - Mar 21, 2016) - Crucial Interactive announced today that they have partnered with Nativo to offer true native at scale in Canada. Nativo allows advertisers to distribute...
March 17, 2016 10:00 ET | Source: Altitude Digital

Altitude Digital Joins Forces With DoubleVerify to Combat Non-Human Fraudulent Traffic

DENVER, CO--(Marketwired - Mar 17, 2016) - With the continued concern over non-human "bot" traffic in online video advertising, Altitude Digital, the independent programmatic video platform,...
March 17, 2016 09:00 ET | Source: ThinkVine

ThinkVine Contributes to Landmark ARF Cross-Platform ROI Study

CINCINNATI, OH--(Marketwired - Mar 17, 2016) - ThinkVine, a leading provider of Marketing Attribution and Optimization solutions, today announced their inclusion in the just-released Advertising...
March 14, 2016 12:01 ET | Source: Tiller

Tiller Launches New Auditing Site to Help Publishers Beat Ad Blockers

PHILADELPHIA, PA--(Marketwired - Mar 14, 2016) - Publishers are no longer at the mercy of ad blockers thanks to BlockBust, a site Tiller launched today to highlight exactly which source-code...
March 08, 2016 09:35 ET | Source: Flashtalking

TUI Mobile Investment Grows Along With Its Confidence Attributing Conversions in Cookieless Channels

NEW YORK, NY--(Marketwired - Mar 8, 2016) - Flashtalking, the leading global independent ad server, today announced results from a mobile attribution beta test for TUI Group that shows significant...
March 03, 2016 11:30 ET | Source: Smart AdServer

Smart AdServer Teams Up With The Trade Desk to Improve Ad Placement

NEW YORK, NY--(Marketwired - Mar 3, 2016) - Premium publishers and advertisers now have greater access to each other, thanks to a partnership announced today by Smart AdServer, the leading...
February 22, 2016 10:30 ET | Source: Atomized

ATOMIZED Appoints Marketing Technology Veteran Jon Lee as Chief Technology Officer and Launches Additional API Implementations

ATLANTA, GA--(Marketwired - Feb 22, 2016) - ATOMIZED™, the first campaign management tool designed for omni-channel creative asset management and visualization, today announced that Jon Lee...
February 22, 2016 09:31 ET | Source: Smart AdServer

Smart AdServer Launches Cross-Platform Native Advertising Solution for Direct and Programmatic Sales

NEW YORK, NY--(Marketwired - Feb 22, 2016) - Smart AdServer, a full-stack ad server and SSP, announces the release of its native ads solution for desktop and mobile. With this launch, Smart...
February 22, 2016 08:30 ET | Source: Selligent

StrongView and Selligent Unite Under One Brand to Create the World's Largest Independent Provider of Relationship Marketing Solutions

REDWOOD CITY, CA and BRUSSELS, BELGIUM--(Marketwired - Feb 22, 2016) - Selligent, the world's leading independent provider of 1-to-1 engagement solutions for relationship marketers, today announced...
February 18, 2016 10:30 ET | Source: Trueffect

Trueffect Expands Sales Leadership to Support Continued Growth and Extend Presence in Key Locations

WESTMINSTER, CO--(Marketwired - Feb 18, 2016) - Trueffect, the leading people-based digital marketing platform, today announced expansion of its sales management team to address the strong demand...