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November 19, 2015 08:44 ET | Source: Flashtalking

New Flashtalking Viewable Conversions Metric Provides Higher Attribution Precision for Major Auto Brand

NEW YORK, NY and LONDON, UNITED KINGDOM--(Marketwired - Nov 19, 2015) - Flashtalking, the world's leading independent ad server, today launched its advanced viewability offering to all...
November 18, 2015 11:00 ET | Source: Trueffect

Trueffect Expands Executive Talent With New Chief Technology Officer

WESTMINSTER, CO--(Marketwired - Nov 18, 2015) - Trueffect, the leading people-based digital marketing platform, today announced the appointment of technology veteran, Eric Rosenfeld as the...
November 18, 2015 10:06 ET | Source: Nativo

Nativo Unveils Next Generation Storytelling Tools for Publishers

LOS ANGELES, CA--(Marketwired - Nov 18, 2015) - Publishers can now expand their native ad product portfolio, deliver greater value to advertisers, and provide richer digital experiences for their...
November 18, 2015 03:00 ET | Source: Flashtalking

Flashtalking Adds Chief Technology Officer to Usher in Next Chapter of Ad Serving Innovation

LONDON, UNITED KINGDOM--(Marketwired - Nov 18, 2015) - Flashtalking, the leading global independent ad server, announced the appointment of Patrick DeAngelis as Chief Technology...
November 16, 2015 12:06 ET | Source: Kinetic Social

Advertising Age Names Kinetic Social as One of the 50 Best Places to Work in Advertising & Media

NEW YORK, NY--(Marketwired - Nov 16, 2015) - Kinetic Social, a leading social marketing data and technology company, today was named one of the 50 Best Places to Work in Advertising & Media by...
November 16, 2015 11:34 ET | Source: Salesfusion

Salesfusion Completes Its Series B Funding Round at $13.5M

ATLANTA, GA--(Marketwired - Nov 16, 2015) - Salesfusion, the leading marketing automation provider to small and medium sized-businesses (SMB), announced today the close of its Series B funding...
November 13, 2015 10:04 ET | Source: Altitude Digital

Altitude Digital Partners With Peer39 By Sizmek, Providing Publishers With New Level of Data Transparency

DENVER, CO--(Marketwired - Nov 13, 2015) - Altitude Digital, the largest independent video supply-side platform (SSP), has partnered with Sizmek®, an Open Ad Management company for multiscreen...
November 12, 2015 10:00 ET | Source: RhythmOne

11th Annual RhythmOne Holiday Season Commerce Study Reveals High Mobile Shopper Confidence

SAN FRANCISCO, CA--(Marketwired - Nov 12, 2015) - RhythmOne ("1R" or "the Company"), a technology-enabled media company that connects audiences with brands through premium content across devices,...
November 11, 2015 10:00 ET | Source: TruSignal

TruSignal Partners With LiveRamp to Extend Reach of Custom and Pre-Built Audiences

SAN FRANCISCO, CA--(Marketwired - Nov 11, 2015) - TruSignal, the leading provider of people-based predictive scoring for digital advertising, today announced a partnership with LiveRamp, the leading...
November 10, 2015 14:00 ET | Source: eBay Enterprise Marketing Solutions

eBay Enterprise Marketing Solutions Acquires Digital Net Agency (DNA)

WILKES-BARRE, PA--(Marketwired - Nov 10, 2015) - eBay Enterprise Marketing Solutions, a newly independent, private company, announced today that it has acquired Digital Net Agency (DNA), a leading...