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October 02, 2014 10:00 ET | Source: AudienceScience

AudienceScience Names Danny Kim Director of Innovation

NEW YORK, NY--(Marketwired - Oct 2, 2014) - AudienceScience® today announced that Danny Kim has joined the company as Director of Innovation. In this newly created role, Kim will manage the...
September 29, 2014 11:50 ET | Source: Datorama

Datorama Closes $15 Million Investment Led by Marker LLC and Eric Schmidt's Innovation Endeavors

NEW YORK, NY--(Marketwired - Sep 29, 2014) - More agencies and brands will soon improve their marketing decisions, thanks to a $15 million Series B investment in Datorama, whose transformation...
September 29, 2014 11:00 ET | Source: Altitude Digital

Altitude Digital Adds Veteran Ad Tech Talent as Company Experiences Tremendous Growth; Continues to Expand Programmatic Video Platform

DENVER, CO--(Marketwired - Sep 29, 2014) - Altitude Digital, a leading video supply side platform (SSP), today announced that Ryan Abrahams and Max Gideon have joined the company as Vice...
September 25, 2014 14:09 ET | Source: Qriously

MediaPost, Qriously Launch Real-Time Ad Sentiment Index

NEW YORK, NY--(Marketwired - Sep 25, 2014) - How does the general public feel about the ads that bombard it from TV screens, billboards, magazines, radio and web pages -- and how do those feelings...
September 25, 2014 10:00 ET | Source: Opera Mediaworks

Opera Mediaworks and Celtra Partner to Unveil Selfie and Gyro Ad Units

SAN MATEO, CA--(Marketwired - Sep 25, 2014) - Advertisers can now integrate high-quality selfies into their mobile ad campaigns and showcase products in 3D panoramic mode, enabled through a...
September 23, 2014 11:12 ET | Source: Varick Media Management

Varick Media Management Partners With Integral Ad Science on Viewability

NEW YORK, NY--(Marketwired - Sep 23, 2014) - Varick Media Management (VMM) today announced an initiative to integrate viewability measure into all campaigns. VMM will leverage solutions offered...
September 23, 2014 10:00 ET | Source: Visible World

Visible World Announces Justine Gaeta as Chief Financial Officer

NEW YORK, NY--(Marketwired - Sep 23, 2014) - Visible World, a leader in programmatic TV advertising technology, announced last week that Justine Gaeta has joined the company as Chief Financial...
September 17, 2014 10:00 ET | Source: AudienceScience

AudienceScience Announces Expansion in India With New Office Space to Support Growth

NEW YORK, NY--(Marketwired - Sep 17, 2014) - AudienceScience® is expanding its investment in the Indian subcontinent, as it announces its relocation to new office space in Pune, India,...
September 16, 2014 15:06 ET | Source: Nativo

Mindshare North America Selects Nativo as Action Partner for THE LOOP

LOS ANGELES, CA--(Marketwired - Sep 16, 2014) - Nativo, the leading native advertising platform for brand marketers and premium publishers, announced today that the company has been selected as an...
September 15, 2014 16:20 ET | Source: Varick Media Management

Varick Media Management Launches Programmatic Native Advertising Product

NEW YORK, NY--(Marketwired - Sep 15, 2014) - Digital advertisers are increasingly looking for new ways to capture consumers' attention and leverage the latest targeting and ad-buying technologies....