TVDataNow Announces New Fully Built CTV-Focused Attribution Solution to Empower Marketers to Perform Data-Driven Marketing and Optimizations
May 25, 2022 09:00 ET
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TVDataNow
SAN FRANCISCO, May 25, 2022 (GLOBE NEWSWIRE) -- TVDataNow, the measurement platform for Connected TV (CTV) and OTT advertising, announced a new CTV-focused attribution solution that provides the...
Kepler Group Acquires Napkyn Analytics to Help Clients Fully Leverage Google Marketing Platform
December 15, 2021 09:00 ET
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Kepler Group LLC
NEW YORK and OTTAWA, Dec. 15, 2021 (GLOBE NEWSWIRE) -- Analytics and measurement pioneer Napkyn Analytics announced today that it is joining Kepler Group, the global digital services provider that’s...
Madison Logic Showcases New Journey Acceleration Solution at Adobe Summit 2019
March 25, 2019 09:00 ET
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Madison Logic
NEW YORK, March 25, 2019 (GLOBE NEWSWIRE) -- Madison Logic, a leading global account-based marketing (ABM) platform, will exhibit at the annual Adobe Summit - The Digital Experience Conference in...
Madison Logic Launches Journey Acceleration to Enhance Full Funnel Audience Targeting, Account Nurturing and Sales Acceleration
February 26, 2019 09:26 ET
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Madison Logic
NEW YORK, Feb. 26, 2019 (GLOBE NEWSWIRE) -- Madison Logic, the leading global account based marketing (ABM) platform, today announces the launch of Journey Acceleration™, which allows B2B marketers...
IgnitionOne Partners With Serenata CRM to Provide Customer Intelligence to Hospitality Marketers
December 17, 2018 10:24 ET
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IgnitionOne
NEW YORK, Dec. 17, 2018 (GLOBE NEWSWIRE) -- IgnitionOne, a leading global marketing technology and data analytics provider, today announced a partnership with Serenata CRM, a leading provider of CRM...
IgnitionOne Q3 Auto Report Shows Increase in Online Engagement Heading Into 2019
December 05, 2018 10:00 ET
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IgnitionOne
NEW YORK, Dec. 05, 2018 (GLOBE NEWSWIRE) -- IgnitionOne, a global marketing technology and data analytics provider with a focus on the automotive sector, released its Q3 Automotive Report,...
New Research from Flashtalking Highlights Urgent Need for Better Measurement of Creative Performance
October 09, 2018 09:00 ET
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Flashtalking
NEW YORK, Oct. 09, 2018 (GLOBE NEWSWIRE) -- Effective creative optimization is one of the major untapped opportunities left for advertisers, according to results of a new report from Flashtalking,...
Unacast Launches “Clear View Data Pledge,” Unlocking the Black Box Surrounding Location Data
September 13, 2018 10:17 ET
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Unacast
NEW YORK, Sept. 13, 2018 (GLOBE NEWSWIRE) -- Unacast, the leading transparent and contextualized location data platform, today announced a new initiative designed to help location data buyers better...
Madison Logic Strengthens Executive Team as Marketo/Bizible Veteran Jenn Steele Joins as Chief Marketing Officer
September 11, 2018 08:00 ET
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Madison Logic
NEW YORK, Sept. 11, 2018 (GLOBE NEWSWIRE) -- Madison Logic, the leading global account-based marketing (ABM) platform, today announced that Jenn Steele has joined the company as Chief Marketing...
Behavioral Data Science Trailblazer and Obama Campaign Senior Advisor, JT Kostman, to Deliver Keynote at Real World Talks, Presented by Unacast
September 05, 2018 09:00 ET
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Unacast
NEW YORK, Sept. 05, 2018 (GLOBE NEWSWIRE) -- Unacast, the leading transparent and contextualized location data platform, today announced that Dr. JT Kostman, one of the world’s leading data...