Jennifer Smits Joins Northern Lights Direct as Associate Media Director CHICAGO, IL--(Marketwired - July 06, 2016) - Leading direct response advertising agency, Northern Lights Direct, has hired Jennifer Smits in the position of Associate Media Director, U.S.With nearly...

Green Shield Canada Debuts SureHealth(TM) on DRTV TORONTO, ON--(Marketwired - February 17, 2016) - Green Shield Canada (GSC), Canada's only national not-for-profit health and dental benefits specialist, has launched a direct response television...

2016 Canadian Direct Response Forecast: A Turning Point for Digital & TV Media TORONTO, ON--(Marketwired - January 21, 2016) - Pippa Nutt, Senior Vice President, Digital & Canadian Media of leading brand direct response (DR) agency, Northern Lights Direct weighs in on...