PATTISON modernise sa pile technologique en matière d’affichage extérieur avec Broadsign
PATTISON modernise sa pile technologique en matière d’affichage extérieur avec Broadsign
April 25, 2024 06:00 ET | PATTISON Outdoor Advertising LP
MONTRÉAL, 25 avr. 2024 (GLOBE NEWSWIRE) -- Chef de file en matière de technologie publicitaire d’affichage extérieur, Broadsign a annoncé aujourd’hui que PATTISON Affichage , un important...
Broadsign x PATTISON
PATTISON Modernizes its Out-of-Home Technology Stack with Broadsign
April 25, 2024 06:00 ET | PATTISON Outdoor Advertising LP
MONTREAL, April 25, 2024 (GLOBE NEWSWIRE) -- Out-of-home (OOH) ad tech leader Broadsign today announced that PATTISON Outdoor Advertising, a leading Canadian OOH media owner, has adopted the full...
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Advertising Research Foundation Announces Speakers and Programming at Annual AUDIENCExSCIENCE Conference
March 04, 2024 12:38 ET | Advertising Research Foundation
Discover the future of advertising research at AUDIENCExSCIENCE: where tech, data trends, and groundbreaking insights collide.
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CoxReps Statement on Impressions-based Currency for Local Broadcast TV
July 06, 2021 09:00 ET | Cox
NEW YORK, July 06, 2021 (GLOBE NEWSWIRE) -- Ann Hailer, Chief Operating Officer, CoxReps, released the following statement regarding the adoption of impressions-based selling and buying for local...
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Cox Media Group Statement on Impressions-based Currency for Local Broadcast TV
June 24, 2021 14:19 ET | Cox
NEW YORK, June 24, 2021 (GLOBE NEWSWIRE) -- Paul Curran, EVP, Television for Cox Media Group, released the following statement regarding the adoption of impressions-based selling and buying for...
Hearst Television Statement on Impressions-based Currency for Local Broadcast TV
June 08, 2021 09:48 ET | Hearst
NEW YORK, June 08, 2021 (GLOBE NEWSWIRE) -- Eric Meyrowitz, Senior Vice President, Sales, Hearst Television, released the following statement regarding the adoption of impressions-based selling and...
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TVB Statement on the Benefits of Live + 1 Ratings for Local Broadcast TV
March 23, 2021 14:17 ET | TVB Local Media Marketing Solutions
NEW YORK, March 23, 2021 (GLOBE NEWSWIRE) -- Steve Lanzano, president and CEO, TVB, released the following statement regarding the use of Live + 1 Day currency: “Live + 1 Day is now the best...
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TVB Issues Statement on Necessity of Trust in Advertising
July 02, 2020 10:20 ET | TVB Local Media Marketing Solutions
NEW YORK, July 02, 2020 (GLOBE NEWSWIRE) -- TVB (www.tvb.org), the not-for-profit promoting local media marketing solutions to the advertising community, today issued the following statement...
TV Tentpole
TV Station Evening News  - A Television Event Every Night
May 07, 2020 17:14 ET | TVB Local Media Marketing Solutions
An analysis of March viewing data finds that a single night of Local TV news drew greater audiences than the NFL First Round Draft, the Academy Awards, and Monday Night Football NEW YORK, May 07,...
Win the Facebook Hack in Toronto and Win a Job at AdParlor
June 11, 2012 17:12 ET | Adknowledge
TORONTO--(Marketwire - Jun 11, 2012) - AdParlor, an Adknowledge company and a leading advertising platform on Facebook, announced today that they will be giving away a new iPad and a software...