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Pixalate Releases Q3 2024 Global Invalid Traffic (IVT) & Ad Fraud Benchmarks: Ad Fraud & IVT Siphons $1.5 Billion in Mobile App Ad Spend and $1.4 Billion from CTV; Web Has Lowest IVT Rate (14%)
December 18, 2024 17:36 ET | Pixalate
London, Dec. 18, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Q3 2024 Global Invalid Traffic...
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Pixalate Releases Q3 2024 APAC Invalid Traffic (IVT) & Ad Fraud Benchmarks: China, Japan, Singapore, & India More At Risk to Ad Fraud on Mobile Apps Than Web
December 16, 2024 22:00 ET | Pixalate
London, Dec. 16, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Q3 2024 Invalid Traffic (IVT) &...
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Pixalate Releases Q3 2024 North America Invalid Traffic (IVT) & Ad Fraud Benchmarks: United States Most At Risk to Ad Fraud on CTV (22% IVT Rate) & Mobile Apps (22%); Canada Has 17% Web IVT Rate
December 16, 2024 14:23 ET | Pixalate
London, Dec. 16, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Q3 2024 Invalid Traffic (IVT) &...
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Pixalate Releases Q3 2024 LATAM Invalid Traffic (IVT) & Ad Fraud Benchmarks: Brazil Most At Risk to Ad Fraud on Mobile Apps (26% IVT Rate) and CTV (15%); Mexico has 12% IVT Rate for Web
December 16, 2024 14:06 ET | Pixalate
London, Dec. 16, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Q3 2024 Invalid Traffic (IVT) &...
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Pixalate Releases Q3 2024 EMEA Invalid Traffic (IVT) & Ad Fraud Benchmarks: UK Most At Risk to Ad Fraud on CTV (38% IVT Rate); Spain (18%) & Germany (14%) Most At Risk on Mobile Apps
December 16, 2024 13:33 ET | Pixalate
London, Dec. 16, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Q3 2024 Invalid Traffic (IVT) &...
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Pixalate Releases Q3 2024 Connected TV (CTV) Ad Supply Chain Trends Reports: Global CTV Open Programmatic Ad Spend Hits $6 Billion Led by Growth in All 4 Regions Including EMEA (+305% YoY), North America (+34%), APAC (+128%), & LATAM (+27%)
November 12, 2024 14:17 ET | Pixalate
London, Nov. 12, 2024 (GLOBE NEWSWIRE) --  Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today...
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Pixalate Releases Q3 2024 Mobile App Ad Fraud Trends by IAB App Category Reports: An Estimated $690+ Million Intended for ‘Video Gaming’ Apps Spent on IVT Instead
November 04, 2024 11:54 ET | Pixalate
London, Nov. 04, 2024 (GLOBE NEWSWIRE) --  Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Global Mobile App Ad Fraud &...
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Pixalate Releases Q3 2024 Global Click Fraud Benchmarks Reports for Mobile Apps, Desktop Web, & Mobile Web: 23% Click Fraud Rate on Desktop Web, 11% For Mobile In-App
October 29, 2024 15:17 ET | Pixalate
London, Oct. 29, 2024 (GLOBE NEWSWIRE) --  Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the...
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Pixalate Reveals Top 10 Connected TV (CTV) Ad Fraud Types in Sept. 2024 for Roku, Apple TV, Amazon Fire TV, & Samsung TV Apps: ‘App Spoofing’ is Most Common CTV Ad Fraud Type on Apple TV Apps, Accounting for 47% of All Invalid Traffic (IVT)
October 16, 2024 14:44 ET | Pixalate
London, Oct. 16, 2024 (GLOBE NEWSWIRE) --  Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the...
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Pixalate Reveals Q2 2024 Global Ad Fraud Benchmarks for Connected TV (CTV): $1.15 Billion Lost on Ad Fraud & Invalid Traffic (IVT) Across CTV Platforms Including Roku, Amazon Fire TV, Apple TV, Samsung Smart TV
September 05, 2024 11:08 ET | Pixalate
London, Sept. 05, 2024 (GLOBE NEWSWIRE) --  Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Q2 2024 Global Connected TV (CTV)...