Does Your 2012 Marketing Campaign Include a Business Card Magnet?

FourColorMagnets.com Explains the Power of the Magnetic Business Card


FORT WAYNE, Ind., Jan. 17, 2012 (GLOBE NEWSWIRE) -- Business cards were once a traditional way for communication between commerce and consumer. It provided a way to get your business noticed. Since then, the business world has evolved. The economy that was once based on supply and demand has developed into an economy of abundance and endless choice. The audience is demanding now more than ever and wants information served on a silver platter and someone is willing to give it to them.

Consider the business magnet your silver platter. Business card magnets bridge the gap between brand and business through innovation. Visibility, usefulness, and economical design are several benefits the promotional magnet provides for your modern marketing campaign.

The aim of any promotion is to increase consumers' interest in your business. Your business cards should be an extension of this philosophy and incorporated into the promotional strategy. Business card magnets make this goal possible. Consumers will never drop a promotional magnet into a desk drawer or stash it on a shelf. Instead, the magnet will be hung on the nearest refrigerator, desk filing cabinet, etc. People perceive magnets as a special, useful gift. The value of using business magnets results in your contact information being kept around and viewed numerous more times than the traditional business card.

It's a general fact that people will always use tools that are useful to them. Business card magnets add usefulness to the recipient other than providing your organization's information. A magnet will be viewed by everyone whether its in the office or at home to hold important documents. Not only will the intended document be viewed, your contact information and brand will be viewed as well.

The bottom line is business card magnets are gaining popularity because they work and do not hurt the bottom line. Magnets are economical to give away and are useful enough to get results. Business magnets are a great way to give businesses, large and small, the competitive advantage needed.

Companies need to take it to the next level in order to captivate and connect with their innovative and time starved audience. The business card magnet provides just that they are looking for. Information served to them in an appealing and efficient way.

Fourcolormagnets.com has a collection of useful business related magnets which is only a simple click of your mouse away. The staff at FourColorMagnets.com is ready to earn your business by providing superb service and free artwork with every order. To learn more about business magnets, especially business card magnets please visit: FourColorMagnets.com.

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