NEW YORK CITY, N.Y., Feb. 3, 2015 (GLOBE NEWSWIRE) -- Unified, provider of award-winning marketing cloud technology, today announced the appointment of Young Jin as Senior Vice President, Business Development. In this role, he will oversee the company's strategic partnership efforts as Unified expands its marketing automation and big data platform. His responsibilities will include developing and managing strategic initiatives with adjacent marketing and technology companies, channel sales, and strategic publisher partnerships, including Facebook, Twitter and LinkedIn.
"Unified's platform is used by some of the world's largest companies as their system of record to manage the immense amount of data generated by their marketing efforts," said Young Jin. "As the worlds of ad tech and marketing tech collide, it's incredibly exciting to be at the intersection of data and social, since brands continue to move toward audience-based marketing and attaining a single-view-of-user. I'm thrilled to join this thriving organization and have the opportunity to help accelerate its growth."
Jin brings over 10 years of experience working across product, sales and marketing roles at the cutting edge of digital media and technology. He joins Unified from Google, where he was responsible for DoubleClick's advanced programmatic and data partnerships with the world's largest retailers. Previously, at Undertone he managed the successful launch of their largest ad products. In an earlier position at Tubemogul he was instrumental in growing publisher and data partnerships while laying the groundwork for a private video marketplace. During his tenure at Tumri he managed the company's relationships with Yahoo, AOL, and Microsoft. He has also held a senior product marketing role for Microsoft's Online Services and Office divisions. Jin began his career in private equity, investments and research.
"Young brings a wealth of experience from some of the biggest and fastest-growing companies in marketing and advertising technology," said Calvin Lui, President and Chief Strategy Officer at Unified. "His expertise in working for and with Fortune 500 companies will be invaluable to our executive team, as Unified scales its big data services to help drive business-critical decisioning for global marketing leaders."
About Unified
Unified is an award-winning marketing cloud technology company. Unified provides professional marketers with powerful insights, content, and advertising tools built on the industry's most advanced data platform. Unified serves over 600 customers, including Global 2000 enterprises and their advertising agencies, from its offices in New York, San Francisco, Los Angeles, and Chicago. For more information, visit www.UnifiedSocial.com.