Nearly Forty Percent of Advertising Professionals Plan to Leave Their Jobs Within Two Years
December 15, 2021 08:56 ET
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Basis Technologies
CHICAGO, Dec. 15, 2021 (GLOBE NEWSWIRE) -- Basis Technologies (https://basis.net), a leading provider of cloud-based workflow automation and business intelligence software for marketing and...
Basis Technologies Positioned as a Challenger in the 2021 Gartner® Magic Quadrant™ for Ad Tech
November 08, 2021 08:53 ET
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Basis Technologies
Basis SaaS Platform Included in Report for Second Consecutive Year*;Evaluation is Based on Ability to Execute and Completeness of Vision CHICAGO, Nov. 08, 2021 (GLOBE NEWSWIRE) -- Basis...
Basis Technologies Announces Confidential Submission of Draft Registration Statement for Proposed Initial Public Offering
October 21, 2021 08:51 ET
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Basis Technologies
CHICAGO, Oct. 21, 2021 (GLOBE NEWSWIRE) -- Basis Global Technologies, Inc. (formerly operating as ‘Centro’) announced that it has confidentially submitted a draft registration statement on Form S-1...
Basis Technologies Integrates Research and Benchmarking into Media Automation Platform
October 19, 2021 10:08 ET
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Basis Technologies
Analyzes Industry-Wide Digital Ad Performance Trends for Media Planning and Reporting;Measures KPIs Across Publisher-Direct, Programmatic, Search and Social Buying CHICAGO, Oct. 19, 2021 (GLOBE...
Centro Rebrands as Basis Technologies on its 20th Corporate Anniversary
October 18, 2021 10:49 ET
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Basis Technologies
Basis Technologies is a Leading Comprehensive, Automated, and Intelligent SaaS Platform for Marketers; Improves the Lives of Marketers and Increases Business Outcomes by Addressing Advertising...
Independent Study Shows Advertisers Achieve 48% ROI Through Automation on Basis Platform
July 29, 2021 09:11 ET
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Centro
CHICAGO, July 29, 2021 (GLOBE NEWSWIRE) -- Centro (https://www.centro.net), a global provider of enterprise automation technology, today announced the results of an independently researched study...
Minority of Building Products and Materials Manufacturers Review Marketing Strategies Quarterly
July 22, 2021 08:51 ET
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Centro
Research Sponsored by Point to Point, Centro, and the American Institute of Architects Showcases B2B Marketing Strategies of BPM Industry CHICAGO, July 22, 2021 (GLOBE NEWSWIRE) -- A new study...
Basis by Centro is the First to Automate Contextual Category Recommendations for Marketers
July 13, 2021 08:50 ET
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Centro
Privacy-Compliant Cookieless Targeting Feature Powered by Peer39 Analyzes Campaign Audiences to Identify Best-Performing Contextual Categories CHICAGO, July 13, 2021 (GLOBE NEWSWIRE) -- Centro...
AdExchanger Chooses Centro for Programmatic Power Players for Second Year in a Row
July 08, 2021 08:48 ET
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Centro
CHICAGO, July 08, 2021 (GLOBE NEWSWIRE) -- Centro (www.centro.net), a global provider of enterprise automation technology, announced that it has been named a 2021 Programmatic Power Player by...
Digital Ads for 2020 U.S. Elections Focused on Programmatic, CTV and Last-Minute Impressions
April 14, 2021 11:49 ET
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Centro
WASHINGTON, April 14, 2021 (GLOBE NEWSWIRE) -- Centro (www.centro.net), a global provider of advertising technology, announced 2020 U.S. Elections research showing how political campaigns increased...