Unruly Reveals Top Emotionally Engaging Holiday Ads of 2021
December 16, 2021 12:08 ET
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Unruly
LONDON, Dec. 16, 2021 (GLOBE NEWSWIRE) -- Unruly, a leading global video and Connected TV (CTV) advertising platform, today revealed the most emotionally engaging holiday ads of 2021 using its...
Nearly Forty Percent of Advertising Professionals Plan to Leave Their Jobs Within Two Years
December 15, 2021 08:56 ET
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Basis Technologies
CHICAGO, Dec. 15, 2021 (GLOBE NEWSWIRE) -- Basis Technologies (https://basis.net), a leading provider of cloud-based workflow automation and business intelligence software for marketing and...
French Streaming Platform Molotov Selects Magnite as SSP and SpringServe as Ad Server
December 08, 2021 08:41 ET
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Magnite, Inc.
PARIS, Dec. 08, 2021 (GLOBE NEWSWIRE) -- Molotov, the French leading streaming platform, is leveraging Magnite as their SSP and SpringServe as their ad server for their ad-supported streaming...
Index Exchange appoints Ray Ghanbari as Chief Technology Officer
December 07, 2021 09:30 ET
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Index Exchange
TORONTO, Dec. 07, 2021 (GLOBE NEWSWIRE) -- Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, announced today the hiring of Ray Ghanbari as chief technology officer...
Unruly Launches Content-level Targeting to Enhance the Value of Publishers’ CTV and Video Inventory
December 01, 2021 06:00 ET
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Unruly
Standardized attributes across genre and rating segments enable scaled buying on premium video content, as spend moves from linear to digital LONDON, Dec. 01, 2021 (GLOBE NEWSWIRE) -- Unruly, a...
Advertising Industry Veterans John Donahue and Chris Copeland Launch Biddable Media Consultancy “Up & to the Right”
November 18, 2021 09:30 ET
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U2R Inc.
NEW YORK, Nov. 18, 2021 (GLOBE NEWSWIRE) -- Seeking to address the growing importance of biddable media in advertising, industry veterans John Donahue and Chris Copeland today announced the launch...
Index Exchange builds ‘exchange of the future,’ scaling its omnichannel capabilities for new channels and creative formats
November 16, 2021 09:30 ET
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Index Exchange
TORONTO, Nov. 16, 2021 (GLOBE NEWSWIRE) -- Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, announced today the rebuild of its entire exchange architecture, debuting...
TVDataNow Announces Appointment of Former LiveRamp Executive Amit Saraf as New Chief Product Officer
November 16, 2021 09:00 ET
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TVDataNow
SAN FRANCISCO, Nov. 16, 2021 (GLOBE NEWSWIRE) -- TVDataNow, the measurement platform for Connected TV (CTV) and OTT advertising, announced today Amit Saraf has joined the company as its new Chief...
New Study Finds Brands Benefit from Advertising Across Mid-Sized CTV Channels
November 03, 2021 09:00 ET
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PubMatic, Inc.
NO-HEADQUARTERS/REDWOOD CITY, Calif., Nov. 03, 2021 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), a sell-side platform that delivers superior outcomes for digital advertising, today released the...
New Study Finds Brands Benefit from Advertising Across Mid-Sized CTV Channels
November 03, 2021 09:00 ET
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PubMatic, Inc.
NO-HEADQUARTERS/REDWOOD CITY, Calif., Nov. 03, 2021 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), a sell-side platform that delivers superior outcomes for digital advertising, today released the...