Frisco, TX, May 13, 2013 (GLOBE NEWSWIRE) -- Koupon Media, provider of the Digital Campaign Management (DCM) platform giving retailers and brands an easy way to deploy, secure and track digital offers, has been recognized as one of five finalists by TeXchange as 'One to Watch.' The winner will be announced later this summer. TeXchange is the premier technology entrepreneur community in Texas for startup founders, business executives, and investors to meet, exchange ideas, and share experiences.
"Koupon Media deserves this recognition, they are working with top retailers and brands to change the way coupons and offers are delivered, redeemed and integrated into our everyday shopping experience," said Joel Fontenot, managing partner, Trailblazer Capital. "TJ and his team are executing things the right way, focusing on a clear path to enable these organizations to deploy mobile coupons, a massive opportunity that has been overlooked for too long."
"We're proud to be recognized as one of DFJ TeXchange's best startups to watch," said TJ Person, founder and CEO of Koupon Media. "Over the last year, our platform has completely transformed how our customers innovate and implement digital offers via mobile, social web, email, and other channels. Having the Koupon Media team receive this recognition is a testament to our hard work and market saturation in a number of industries."
Recent Business Intelligence (BI) research found that mobile coupons are effective and growing, pointing out that mobile coupon counts are expected to increase to 53 million a year by 2014. The study noted mobile redemption rate is 10%, compared to the 1% traditional coupon redemption rate. Using DCM, mobile coupons help retailers and brands personalize offers like never before. Using geo-fencing, CRM data, context, and other technologies, Koupon Media helps retailers and brands deploy personalized mobile offers to consumers effectively.
Koupon Media recently announced its DCM Platform, Tap-to-Redeem, Gamification, Cost-Per-Offer Pricing Model, Apple Passbook support, and Facebook One Click to Mobile.
About: Koupon Media provides an innovative Digital Campaign Management platform for progressive retailers and brands wanting to unify the creation, distribution, redemption, and analysis of digital coupons and loyalty programs. The company's cloud-based solution solves many problems which plague today's fraud-filled and broken print coupon and promotions market, and helps brand managers customize offers and increase visibility into consumer buying behavior. Delivered via mobile application, QR code, bar code, text message, email, or social-media, Koupon Media's patented technology deploys single-use coupons to eliminate fraud from the fulfillment process. Founded by mobile entrepreneurs T.J. Person and Scott Hutchinson, Koupon Media is headquartered in Frisco, TX with offices in Chicago, IL.